Andie Pack

I am a marketing professional with 7 years of experience in multifamily real estate, specializing in driving occupancy, building brand presence, and creating data-driven campaigns that deliver results. Throughout my career, I have managed marketing strategies for diverse portfolios, from new lease-ups to stabilized and repositioned communities, consistently improving lead-to-lease conversions and reducing vacancy timelines. My expertise spans digital marketing, ILS platforms, SEO/SEM, social media, resident retention programs, and property branding. I thrive at the intersection of creativity and analytics—developing engaging campaigns while tracking performance metrics to maximize ROI. Passionate about connecting people with homes and strengthening communities, I bring a hands-on, collaborative approach to every project.

With over 7 years of experience in multifamily real estate marketing, I have built a career focused on driving occupancy, enhancing brand presence, and supporting community success. My expertise includes developing and executing cross-channel marketing campaigns, managing ILS listings, SEO/SEM, and social media, and leading property branding and repositioning initiatives. I have a strong track record of improving lead-to-lease conversion rates, reducing vacancy, and aligning marketing strategies with leasing goals. Experienced in collaborating with property managers, leasing teams, and offshore support staff, I bring a data-driven, hands-on leadership style that balances strategic planning with in-the-field coaching.

BA- Business Admin- Marketing