Independent Marketing & Business Development Consultant at Self-Employed (2024-01 – Present)
- Develop marketing strategies, business concepts, brand experiences, and creative solutions for independent ventures and clients.
- Work directly with business owners and entrepreneurs to identify opportunities, clarify objectives, and develop actionable strategies.
- Develop brand positioning, marketing concepts, content strategies, promotional materials, and customer experiences.
- Manage projects from initial discovery and scoring through development, execution, and refinement.
- Have independently worked with approximately 8 businesses and brands, including branding and creative development for approximately 10 clients and businesses.
- Develop new business concepts across hospitality, food, catering, events, creative services, and experiential offerings.
- Manage independent ventures across strategy, marketing, client relationships, operations, and execution.
Marketing Director at Annony Studios, Inc (2019-01 – 2024-01)
Marketing and business development leadership within a film, television, and music-focused studio, specializing in sales, client development, media opportunities, brand integration, and team development.
- Generated and developed new business opportunities by prospecting, initiating relationships, presenting solutions, and moving opportunities toward execution.
- Developed and sold television commercial placement opportunities for businesses seeking exposure through media productions.
- Identified and developed product-placement opportunities, connecting brands with relevant film and television projects.
- Built relationships with business owners, advertisers, talent, production partners, and creative professionals.
- Developed marketing opportunities around talent services, including professional headshots and promotional assets.
- Contributed to the development of a 7-person team, supporting marketing, sales, communication, and opportunity management.
- Managed multiple projects simultaneously, supporting up to three productions or opportunities at a time.
- Connected businesses and brands with entertainment properties based on their marketing objectives and available placement opportunities.
- Managed relationships and opportunities from initial prospecting through presentation, coordination, placement, and follow-through.
Marketing Specialist at Griffin Daily News (2018-01 – 2019-01)
Advertising and marketing sales position serving local businesses through digital and traditional media.
- Managed relationships with approximately 200 advertising clients across the local business community.
- Sold website placements, digital advertising, newspaper advertisements, magazine placements, and other print advertising products.
- Consulted with business owners to understand marketing objectives, target audiences, budgets, and desired visibility.
- Recommended advertising solutions based on individual business needs and available media products.
- Generated new business through prospecting, outreach, relationship development, and consultative sales.
- Managed client relationships from initial conversation through proposal, placement, and follow-up.
- Developed experience in advertising strategy, account management, client acquisition, local-market sales, and relationship development.
Front of House Manager at Uncle Bobby's Wings & Beer (2017-01 – 2019-01)
Hospitality management role focused on team leadership, customer experience, daily operations, and revenue growth.
- Managed a 15-person front-of-house team, coordinating staffing, service standards, daily operations, and customer experience.
- Contributed to monthly revenue growth from approximately $40,000 to $100,000 over a two-year period.
- Identified opportunities to increase customer traffic, improve service, and strengthen customer retention.
- Supported promotional initiatives designed to increase sales and customer engagement.
- Trained and developed employees while maintaining operational and service expectations.
- Resolved customer and operational issues in a high-volume hospitality environment.
- Developed foundational experience in revenue generation, customer behavior, team leadership, sales, and business operations.
