Brook Owens

Creative Producer with experience developing campaigns, brand storytelling, and multimedia content for global brands, sports organizations, and emerging businesses. Passionate about turning ideas into culture-driven creative through strategy, production, and compelling visual storytelling.

Social Media Intern at UNDER ARMOUR HEADQUARTERS (2025-05 – 2025-08)

• Selected as 1 of 47 interns from over 46,000 applicants for Under Armour's prestigious Rookie Program.
• Developed campaign concepts, creative strategies, and social-first content supporting global footwear and apparel launches.
• Produced athlete-focused storytelling highlighting women's sports and post-collegiate athletes.
• Collaborated with marketing, styling, production, and creative teams to execute culturally relevant brand campaigns.
• Captured and edited photo and video content during productions, events, and campus activations.

Social Media & Brand Marketing Intern at ARCH NYC (2025-08 – 2026-01)

• Executed social-first content supporting luxury streetwear campaigns, influencer collaborations, and experiential marketing initiatives.
• Produced branded content for Instagram and TikTok aligned with ARCH's visual identity and marketing strategy.
• Supported creative direction through trend research, campaign planning, and product storytelling
• Assisted with branded events and pop-up activations that strengthened community engagement.

Broadcast Production Specialist at ESPN+ BROADCAST PRODUCTION (2023-01 – 2026-07)

• Produce live NCAA Division I athletic broadcasts streamed on ESPN+ across multiple Division I universities.
• Serve in multiple production roles including Camera Operator, Production Assistant, Character Generator (CG), and Technical Operations (TOC).
• Collaborate with directors, producers, and broadcast crews to deliver professional live productions.
• Produce highlight packages and post-event digital content for athletic programs.

Founder | Creative Producer & Brand Strategist at LAKAIA (2022-06 – Present)

• Lead brand strategy, creative direction, and multimedia production for businesses, entrepreneurs, and athletes.
• Develop visual identities, marketing campaigns, social media content, and digital brand assets.
• Manage projects from creative concept through final delivery while maintaining strong client relationships.
• Create strategic content that strengthens brand positioning and audience engagement across digital platforms.

BACHELOR OF SCIENCE in COMMUNICATIONS – BOWIE STATE UNIVERSITY