Bryan Shimko
Loyalty & Payment | Customer Experience Innovation
Talent
Birmingham, JeffersonMember since August 7, 2025
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About
Versatile leader with a strong track record of developing customer-first programs across financial services and retail. Skilled in delivering thoughtful solutions that balance strategic vision with operational execution. Known for leading high-performing teams, fostering partnerships, and translating market insights into targeted engagement strategies.
Experience
- Loyalty Platforms and Solutions: Designed and developed a wide range of unique promotional and event-based loyalty platforms, including credit payment, airline, retail private label, merchant-funded, banking and checking activity, debit card, chip-based, online, and mobile solutions.
- Credit Card Products: Made significant contributions to the development of new Consumer, Business, and Retail credit card products for notable clients including Bank One, American Express, Target Visa, HSBC, Capital One, Regions Financial, and World Market.
- Data Utilization and Analysis: Skilled in utilizing data resources across products and transaction-based data sources to drive customer segmentation, enhance marketing promotions, solve complex problems, measure financial performance, and analyze customer behavior.
Education
I am always learning.
Bachelor of Science (BS), Finance | Miami University of Ohio, Oxford
Google AI | JIRA | API | SQL | SAS | UX & UI Design | Database Segmentation
