Cecilyn Silva

Over 27 years of sales leadership experience managing multi-million-dollar territories and driving over 30% annual growth in the aesthetics, skincare, and medical devices sectors. Expert in strategic sales planning and territory management, exceeding aggressive KPIs. Proven ability to develop robust B2B partnerships, leveraging CRM systems to optimize account management and client engagement.

Presidents Club

Member 5 years in a row!

Business Development Partner/Territory Manager - L'oreal - Denver, Colorado

(2021-11)

• Spearheaded retail sales initiatives in Med Spas, Dermatologist Offices, and Plastic Surgeons, consistently surpassing targets while integrating innovative aesthetic strategies.
• Designed and executed product education programs that boosted team performance and deepened product knowledge across multiple territories.
• Cultivated enduring relationships with salons and spas through strategic partnerships, driving 30% sustained business growth YoY.
• Directed territory strategies to heighten customer engagement and satisfaction, resulting in significant business improvements.
• Managed over 3500 accounts locations across a $3.8M territory, consistently exceeding sales targets.
• Directed strategic sales initiatives in high-value aesthetics skincare, contributing to consistent 38% YoY growth.
• President Club Member 5 years

Territory Manager and Educator - Primaderm Molecular Cosmetics - Denver, Colorado

(2017-03 - 2021-11)

• Expanded brand sales in plastic surgeons' offices, med spas, and dermatologic centers, achieving 25% growth in new business annually.
• Developed and led extensive training programs that enhanced client product knowledge and elevated sales performance.
• Sustained exemplary client relations through strategic outreach, consistently uncovering new business opportunities.
• Implemented targeted B2B sales planning across multi-state regions, optimizing KPIs and expanding market share.

Med Spa Sales Specialist - Ideal Image - Remote

(2017-03 - 2021-03)

• Delivered remote consultations using advanced communication tools to assess needs and recommend personalized aesthetic solutions.
• Elevated customer satisfaction and repeat business through diligent follow-up and high-quality service.
• Achieved a 35% conversion rate in a one-hour closing session, fostering repeat business through strong relationship building.
• Leveraged CRM tools to streamline client engagement in the aesthetics market, boosting conversion rates.

Master - Chemistry - Loyola Marymount

Masters - English - Loyola Marymount

Bachelor of Arts - English - California State University