Changle Su

I am a Media Studies Student at University of California, Berkeley. (Graduate in May 2025)

GIG Media (Jun 2024 – Jan 2025)

Increased social media engagement by 25% through nine targeted campaigns across five platforms. Spearheaded logistics and VIP experiences for a film premiere with 600+ attendees, securing widespread media coverage. Used data analysis to refine promotional strategies and improve audience retention.

YWCA (Feb 2024 – Jun 2024)

Boosted event attendance by 30% through multi-channel publicity campaigns. Collected and analyzed feedback from 200+ participants, improving event quality and satisfaction. Facilitated cross-department communication, shortening decision-making cycles by 25%.

Metacubes (Jun 2022 – Sep 2022)

Increased the company’s social media following by 5,000 in one week through targeted campaigns. Achieved a 60% download and registration rate with online and offline promotional activities. Analyzed customer feedback to improve user satisfaction and retention.

DeAnza College - CSSA (Sep 2021 – Jun 2023)

Organized freshman welcome sessions and transfer student workshops, benefiting 750+ students. Co-led a Chinese Spring Festival event with 2,000 attendees in collaboration with seven universities. Initiated the 'Bay Area Career & Startup Tour,' resulting in 55% higher student engagement.

Film Editor & Content Curator (Jan 2025 – Present)

Edited 20+ video clips with Descript and Adobe Premiere Pro to enhance narrative flow. Curated 100+ archival materials, selecting 50+ assets to align with the film’s themes. Developed a promotional website that increased project engagement by 40%.

B.A in University of California, Berkeley (Media Studies major)