Graphic Designer, Marketing at MCGUFF COMPANY, INC. (Sept. 2023 – Aug. 2026)
- Led all marketing design projects in collaboration with executive leadership and cross-functional team members, brainstorming campaign strategies that grew and retained the customer base for 3 pharmaceutical brands
- Created digital graphics and short-form healthcare videos for social media and e-commerce sites, boosting site traffic overall, and increasing follower count from <50 to 500
- Pioneered AI-driven asset generation to ideate campaign concepts and produce custom, brand-aligned imagery for multi-channel marketing
- Researched and designed UX/UI mockups for medical supply e-commerce pages, improving customer experience in ease of use
- Devised project workflows with the team for asset approval via Microsoft Teams and Asana
- Directed product photoshoot end-to-end (photographer sourcing, shot list, scene setup, and post-shoot edits) and designed print materials from business cards to large-scale trade show booths supporting 6 events
Senior Graphic Designer, Marketing at HAPPY BRANDS (June 2022 – Aug. 2023)
- Designed million-dollar national digital campaigns for in-house and retail partners including Amazon and Walmart, with seasonal campaigns spanning 100+ products
- Managed deliverables across teams using Wrike and Hive, assigning and reviewing campaign assets from a junior designer to keep multiple campaigns per quarter on schedule
- Led communication and design reviews with major licensing partner Disney for licensed graphics
- Developed company-wide rebrand templates for print and digital media, including business cards, PowerPoint slides, POP signage, and email blasts
Graphic Designer at HAPPY BRANDS (Aug. 2020 – May 2022)
- Designed multi-product themed retail collections of planners and accessories from moodboards built on researched trends, original art, and style guides, collaborating in person and remotely with the art director and team to deliver seasonal collections on schedule
Graphic Designer, Marketing at PACIFIC DENTAL SERVICES, LLC (Jan. 2018 – Aug. 2020)
- Created branded print and digital media deliverables supporting 700+ offices nationwide, including weekly still and animated assets for email and social media
- Presented themed creative concepts for annual company-wide campaigns and incentive trips
Graphic Designer, Marketing at ABRAHAM & KEVORK, LLC (Nov. 2016 – Sept. 2017)
- Produced digital and print assets for the company's rehab facility brand, including WordPress site styling/wireframing and an end-to-end postcard campaign
Junior Graphic Designer at COLDWELL BANKER ALLIANCE (Mar. 2015 – Nov. 2016)
- Designed branded social media posts and in-house print assets to uphold brand identity and advertise listings for agents