
David Seminsky
President / Managing Director
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About
Retail and international business development executive with 15+ years of leadership experience driving growth across consumer products, luxury retail, and global markets. Proven track record of building multi-million-dollar businesses, managing full P&L performance, and scaling teams of 40+.
Former
Apple merchandising and finance leader with deep expertise in retail strategy, AI-driven operational excellence, strategic sourcing, vendor negotiations, and cross-functional leadership. Experienced partnering with multinational organizations, government stakeholders, and international programs across APAC, Africa, and North America. Passionate about leveraging AI technologies to transform retail operations, enhance customer experience, and drive sustainable competitive advantage.
Experience
President & Managing Director | Operations, Procurement & Business Development at 415 Incorporated (2013-01 – 2026-03)
Specialty consumer goods company focused on B2B partnerships with luxury and high-end clientele across retail, wholesale, and e-commerce channels throughout China.
- Built and led a multi-million dollar business with full P&L responsibility, overseeing strategic growth, operations, profitability, and long-term expansion across retail, wholesale, and e-commerce channels.
- Cultivated and managed B2B relationships with luxury and high-end clients, driving premium partnerships and ensuring elevated service standards across all accounts.
- Leveraged data analytics and AI-powered tools to improve demand forecasting, streamline supply chain operations, and enhance retail performance across channels.
- Co-developed a poverty alleviation and agricultural sustainability initiative across Kenya and Ethiopia in partnership with the United Nations and European Union, developing funding proposals and implementation plans to convert agricultural waste into new revenue streams for farmers.
- Scaled the organization from 2 to 40+ employees over 13 years across operations, sales, purchasing, production, logistics, and management functions.
- Directed procurement, supply chain management, vendor negotiations, pricing strategy, and domestic supplier relationships across China.
- Developed and launched multiple consumer product lines while expanding wholesale distribution and direct-to-consumer sales channels.
- Maintained profitability through financial planning, forecasting, cost controls, and operational efficiency improvements.
Merchandising Manager | Strategic Sourcing, Vendor Management & Retail Expansion at Apple Inc. (2009-01 – 2013-01)
Led merchandising strategy and vendor management during Apple's historic retail expansion into China, one of the most significant international retail growth periods in the company's history.
- Supported the launch of Apple's first retail stores in China, including six flagship store openings during rapid regional expansion.
- Managed product mix, merchandising strategy, pricing, and third-party accessory vendor relationships across multiple retail categories.
- Led supplier negotiations, purchasing decisions, and contract coordination to improve product performance, margins, and operational efficiency.
- Coordinated merchandising plans and retail execution across China, Hong Kong, Japan, and Australia.
- Managed regional marketing collateral, vendor standards, and product presentation strategies across APAC markets.
Senior Financial Analyst | Retail Strategy, Forecasting & Executive Reporting at Apple Inc. (2003-12 – 2009-01)
Supported Apple's most transformative period of retail growth, delivering financial models and executive reporting across a rapidly expanding global store network of 200+ locations.
- Built financial models, sales forecasts, and executive reporting for iPhone, iPod, Mac, and accessory categories across 200+ global retail stores.
- Presented financial performance analysis directly to senior leadership to support strategic planning and executive decision-making.
- Conducted pricing analysis and margin improvement initiatives across Apple's global retail division.
- Supported budgeting, forecasting, and inventory planning during Apple's fastest retail expansion period.
Investment Analyst | Private Equity, Due Diligence & Financial Modeling at GreenHills Ventures (2003-01 – 2003-12)
- Performed financial modeling, valuation analysis, and due diligence for private equity investment opportunities.
- Evaluated market trends, company performance, and strategic growth opportunities to support funding decisions and investment recommendations.
Education
Bachelor of Business Administration (B.B.A.) in Finance & Enterprise Accounting – California Polytechnic State University, San Luis Obispo