Deepesh Nigam

Strategic and results-driven Marketing Project Manager with 7+ years of experience executing high-performance digital campaigns and managing global marketing operations across the U.S., UK, Australia, India, New Zealand, Singapore, and Canada. Proven track record in scaling brands, teams, and revenue through end-to-end project execution, funnel optimisation, marketing automation, and performance analytics. Currently serving as Marketing Director at Trackxi India Private Limited, leading full-funnel marketing strategy and driving growth across digital channels.

Skilled at generating measurable business outcomes—including 10X ROAS, 87% increase in sales, and 137% revenue growth. Successfully scaled communities like Criticeye (33K+) and Eprenz (70K to 137K), driving 21M+ monthly views. Known for building self-sustaining marketing systems that reduce manual effort and maximise ROI across paid media, CRM workflows, and lead generation.

Adept in tools like ClickUp, Go High Level, Klaviyo, Google Ads, GA4, and Zoho CRM.

Marketing Director - Trackxi India Private Limited

(2025-08)

Leading end-to-end marketing strategy and execution for Trackxi India Pvt. Ltd., a real estate transaction tracking SaaS platform

• Overseeing performance marketing, brand positioning, content strategy, and CRM automation across all digital channels
• Building and managing marketing funnels to drive user acquisition, product adoption, and revenue growth
• Directing paid campaigns across Google Ads and Meta Ads, optimising for CPL and ROAS targets
• Implementing AI-driven marketing automation and lead nurturing workflows to scale pipeline efficiently
• Coordinating cross-functionally with product, sales, and leadership teams to align marketing with business objectives
• Developing SOPs, performance dashboards, and reporting frameworks for data-driven decision making

Head of Marketing & Tech Officer - LA ViE MD

(2024-01 - 2025-01)

• Managed $25K/month ad spend across Google & Meta Ads (Max)
• Delivered 10X ROAS with $31 CPL and 210+ booked appointments/month
• Generated $1.2M in profits within 6 months
• Built CRM pipelines and automated nurture flows in Klaviyo & Go High Level
• Created high-converting landing pages, ad creatives, and follow-up sequences
• Operated in CST time zone with weekly analytics and client reports

Head of Marketing & Operations - Eprenz

(2021-01 - 2024-01)

• Led global campaigns across SEO, PPC, content, events, and CRM automation
• Generated $25,000+ in webinar/course funnel revenue
• Scaled Pinterest to 20K followers, reaching 21M monthly views
• Managed a 14-member global team with daily workflows in ClickUp
• Ran A/B testing, campaign analytics, and improved brand visibility by 40%
• Controlled a $50,000 annual paid media budget
• Managed 250+ webinars and events, including high-ticket masterclasses

Marketing Project Manager & Growth Strategist - Criticeye

(2019-01 - 2021-01)

• Scaled Criticeye 0 to 33,000+ users and increased revenue by 137%
• Led SEO, email, affiliate campaigns, and influencer outreach
• Built lead-gen funnels and automation via Zoho CRM & HubSpot
• Consistently delivered organic and paid traffic growth through content strategy

Digital Strategy Consultant (Freelance) - Jet Electro

(2024-01 - 2024-12)

• Set up lead gen funnels for UPS sales, rentals, and AMC services
• Managed content strategy and revamped the e-commerce store for spare parts
• Developed CRM and WhatsApp automation for service inquiries
• Built SOP-based marketing infrastructure to prepare the company for scale/sale

Bachelor of Engineering - Mechanical Engineering - Government Engineering College, Nowgong (2014-01 - 2018-01)