Denzel Hines
CEO of DH Marketing | Former Division I Athlete | Video Production & Paid Ads Agency
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About
Entrepreneur, former Division I athlete, and CEO of DH Marketing — a video production and paid ads agency serving local service businesses across Southern California.
Previously Chief Operating
Officer at Athlete Creator Lab, where I represented 400+ athletes and closed 40+ brand partnerships. Strong background in sales, campaign execution, and building team systems that produce measurable results for clients.
Experience
CEO and Founder at DH Marketing (2025-01 – Present)
Founded and run a video production and paid ads agency serving home service businesses across the Inland Empire and broader SoCal — HVAC, roofing, solar, pest control, and landscaping.
- Built the agency's offer, pricing, sales pipeline, and delivery workflow from scratch.
- Manage a contractor team including ads lead, photographer, and setter.
- Produce content and run paid campaigns for local solar, battery, and home service clients.
- Develop outreach, CRM, and reporting systems used across every client account.
Chief Operating Officer at Athlete Creator Lab (2024-01 – 2026-01)
- Represented and managed a network of 400+ athletes across the U.S.
- Closed 40+ local brand partnerships through direct outreach and relationship-based sales.
- Executed and oversaw 124+ marketing campaigns for businesses and creators.
- Developed pricing structures, athlete tiers, and brand-facing offers.
- Built systems to streamline campaign delivery and improve athlete performance.
- Led communication between brands and athletes to protect ROI and long-term partnerships.
After School Program Staff at Rising Stars After School Program (2024-01 – 2024-12)
Worked with elementary-age students for a two-month assignment, supporting daily activities, tutoring, and supervision.
- Built rapport with kids and staff while reinforcing program structure and routines.
Division I Basketball Athlete (Former) at NCAA
- Competed at the NCAA Division I level.
- Developed elite discipline, time management, and performance under pressure.
- Balanced a full academic schedule alongside competitive athletic demands.
Education
Undergraduate – University of California, Riverside (UCR)
– High Point University
– Coastal Carolina University
