Senior Print Production Producer – Marketing Communications at RAPP, Global Creative Agency USA (2022-01 – Present)
- Manages multiple print and direct mail accounts for Lexus Toyota of North America, working closely with creative department. Provides brand specifications for estimates to maintain campaign alignment.
- Collaborates with internal and external stakeholders, ensuring on-time delivery and high quality without direct supervision of staff. Coordinates production activity between departments and helps prevent bottlenecks.
- Continually refines production processes and takes initiative on evolving to new formats, techniques and materials. Contributes ideas to produce better products and meet client's budget requirements.
- Advises print production team of the best formats and efficiencies. Writes detailed digital print and lettershop instructions, promoting adherence to proper departmental procedures and industry best practices.
- Continually tracks business and marketplace trends that may impact client's businesses. Thoroughly and efficiently completes all project documentation, including specifications, estimates, change orders, and POs.
Print Production Coordinator – Marketing Communications at Implant Direct (2019-01 – 2022-12)
- Oversaw production and fulfillment from start to finish for printing of marketing collateral, tradeshow booth and structured graphic prints. Served as fulfillment liaison to Marketing, Sales, and Customer Service.
- Collaborated with designers to ensure the best execution of translating creative ideas to print to meet corporate sales and marketing objectives.
- Procured highest quality print within budget constraints. Contacted vendors for price quotes, reviewed and documented all estimates. Recommended best printer for job based on price, quality and delivery date.
- Established department procedures for trafficking and streamlined print workflow. Managed works in progress, tracked and routed print-ready art files and printer proofs.
- Updated job data using tracking software and sent shipping and delivery notifications for print jobs. Assisted with management of digital assets, including organization and archival of final printer files and images.
- Consulted with creative team and third-party vendors on all print projects. Advised on print specifications, sizes, paper, coatings, ink, and print methods to achieve optimal results at the lowest cost.
- Entered data into job tracking system to initiate billing and coordinated processing with Accounting. Created job tickets and POs, verified shipping information and reconciled invoices.
Project Manager – Account Management at Arvato Bertelsmann (2016-01 – 2019-12)
- Managed print production processes for creative projects for several healthcare provider clients. Meticulously gathered job requirements and executed campaigns in alignment with marketing objectives.
- Executed POD and fulfillment programs with in-house production. Purchased a variety of print collateral material including sell sheets, brochures, catalogs, forms, labels, CD-DVDs, direct mail, and digital 4/C pieces.
- Orchestrated production and invoicing for all projects. Quickly resolved problems and pivoted whenever unforeseen circumstances arose to guarantee on time delivery.
- Coordinated all aspects of production and delivery timetables with vendors on behalf of the client. Prepared request for bid specifications, submitted to vendors, and recommended final selection.
- Developed proficiency with ERP and order management systems to manage customer programs. Entered project specifications into SAP and maintained daily tracking. Analyzed job revenue, cost and profitability.
Lead Office Manager, Creative Services at Zuma Beach Entertainment, Inc. (2015-01 – 2016-12)
- Supported Investor Relations Department by assisting existing investors with inquiries regarding their investments and helped efforts to bring on new investors.
- Created monthly updates for all clients ensuring all information was accurate and up to date. Ensured soft copy updates arrived on time and at the right address.
- Developed, edited, and catalogued all online company forms. Set up purchase orders for company supplies and travel expenses. Managed set up and administration of company and affiliate phone systems.
- Ensured all company and affiliate company websites were current and performing properly. Oversaw social media across multiple platforms, including creating content for posts on Twitter, Facebook and LinkedIn.
Print Production Specialist at DIRECTV (2009-01 – 2012-12)
- Coordinated print and media collateral deliverables for leading provider of satellite television. Helped achieve $2M in cost savings by utilizing in-house operations vs. outside agencies.
- Initiated requests for vendor bids, created purchase orders and customer quotes. Coordinated and attended press checks. Created purchase orders and verified that invoices were accurate and paid in a timely manner.
- Built strong relationships with print vendors to achieve overall cost savings on print production and ad placement. Reviewed each project to maximize quality while seeking to cut expenses from previous runs.
- Obtained stock imagery usage rights for print ads and other collateral projects. Achieved cost savings by consolidating purchases. Tracked stock imagery purchases, ensured licenses were in place and up to date.
Marketing Project Manager at Jason Natural Products (2007-01 – 2009-12)
- Managed flow of creative jobs including POP, promotional packs, sales collateral, and print advertising. Served as main contact for incoming requests and adjusted graphic artist priorities to ensure timely delivery.
- Oversaw print bids and selected best vendor for each job to leverage vendor capabilities. Routed artwork and maintained current artwork files and sample books.
- Created pdfs and jpg images from existing files for e-mail distribution and created bar codes for the Art Department. Organized image files on sales and marketing servers, archiving old and obsolete files.
- Worked directly with brand managers to implement online initiatives. Maintained branded websites and developed content and keywords for search engines.
