Hector Cruz

With over 10 years of video editing experience and content creation expertise, my passion lies in bringing stories to life through compelling visual media. Specializing in Adobe Creative Suite and experienced in digital content distribution, my biggest career triumph involves significantly elevating client satisfaction through innovative storytelling techniques.

In my last position

• I've developed and edited short form paid media ads for digital channels, resulting in a 25% increase in engagement by utilizing Adobe After Effects and Premiere Pro.
• Created graphics, titles, and motion graphics for client-facing videos including Coca-Cola, Serta Simmons, INFINITI, ECHO, and Sherwin-Williams, increasing client retention by 25%.
•  Delivered Serta’s national holiday campaigns using Adobe Audition, After Effects, Premiere Pro, and Illustrator, resulting in 18% YoY engagement growth.

International Academy of Design and Technology Bachelor of Arts • Graphic Design

School of Visual Concepts Certification • After Effects