James Dawson
MARKETING LEADER, CHANNEL, HEALTHCARE / TECHNOLOGY
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About
Senior marketing professional with Fortune 100, mid-market and venture-backed experience in technology, healthcare and B2B markets. Skilled in building trusted relationships with system integrators and partners that fosters go to market collaboration that generates “win-win” results.
- Marketing lead for smart manufacturing initiative with the Deloitte Smart Factory - Directed social media, PR and marketing launch of Manufacturing Innovation Hub - Fostered alliances with Intel, Dell and Ford through direct marketing, digital / social media, machine learning / QC video, sales team training and special events.
Experience
Senior marketing professional with Fortune 100, mid-market and venture-backed experience in technology, healthcare and B2B markets. Skilled in building trusted relationships with system integrators, partners and clients that fosters collaboration that generates “win-win” results.
Education
Bachelor of Science, Journalism - Northeastern University, Boston, MA; Graduate Marketing Certification (GMCP) - Southern Methodist University, Dallas, TX; IBM: Agile (Explorer); ANA/BMA Certified Business Communicator (CBC); Account-Based Marketing, Certified Trade Show Marketer.
