Julia Moorhead

As an experienced marketing manager with over 10 years of expertise in project management and event coordination, I am confident that my skills and qualifications make me an excellent candidate for the position. I am a detail-oriented and highly organized professional with a proven track record of executing successful marketing campaigns, creating engaging content for social media and email marketing, and managing all aspects of event planning from start to finish.

I pride myself on my ability to build strong relationships with key stakeholders, conduct market research, and analyze data to identify opportunities for growth. I am a self-starter who consistently delivers outstanding results and exceeds expectations in high-pressure and deadline-driven environments. My expertise and experience make me an asset to any team, and I am excited to bring my skills and enthusiasm to your organization.

WARREN HENRY AUTO GROUP | North Miami, FL

Event Specialist Nov 2021 – Present

Manage events and ensure seamless execution for 20+ car brands at a prominent South Florida Auto Group specializing in the luxury market.

• Expertly curate bespoke events for luxury auto brands, including Bugatti, Koenigsegg, Hennessey Special Performance Vehicles, Lamborghini, Land Rover, and Audi.
• Produce up to 150 events a year, including contract negotiation, vendor procurement, social media promotion, email marketing strategy, and post-event analysis.
• Manage strategic partnerships with complementary brands such as JW Marriott Turnberry Miami, Calirosa Tequila, and Macallan Whiskey.
• Work with VP of Marketing and Executive General Manager to craft an annual event strategy for 20+ brands and maintain a detailed event calendar.

SRI INTERNATIONAL | Menlo Park, CA

Manager of Marketing & Communications Nov 2019 – Oct 2021

Managed all content creation and implementation from inception to completion for a Research & Development Institute, including social media, blog posts, case studies, collateral, email marketing and website.

• Managed all external marketing communications for six (6) complex SRI divisions and SRI Ventures’ portfolio companies spanning fifteen (15) areas of expertise including: artificial intelligence, national security, and robotics.
• Worked with the Director of Marketing to craft content strategy and manage the internal and external communication editorial calendar for the corporate marketing department.
• Conducted interviews with executives and researchers from SRI and SRI Ventures’ portfolio companies to curate technical blog post articles across all areas of expertise.
• Oversaw team of technical writers and made all final edits to articles for the Institute’s corporate blog.

SAVILLS STUDLEY | Palo Alto, CA

Project Manager 2015 – 2017

Managed the Palo Alto office administrative team and oversaw the creation and execution of all business development and marketing projects for six (6) high-performing commercial real estate brokers and contributed to being rated one of the top performing offices in the country.

• Created marketing presentation materials, including design and copy, and assisted in client communication for existing and future projects.
• Conducted internal market research and utilized the findings for client presentations and other business development opportunities.

THOUGHTSPOT | Palo Alto, CA

Marketing Communications Manager 2014 – 2015

Hired as the second member of marketing team to support company’s growth from a startup organization to an industry leader. Managed and assisted in execution of all aspects of PR, marketing literature, social media, advertising, events and product launches.

• Worked with PR to pitch op-eds and bylines to news outlets, routinely gaining national attention from publications such as Forbes and The New York Times.
• Proposed story ideas for the company blog and oversaw marketing associate in content creation.
• Managed all marketing events and worked with internal teams to ensure all marketing content met tight deadlines and compliance requirements.
• Wrote scripts and helped produce company videos, including for HR recruiting and product launches.

ROCKET FUEL | Redwood City, CA

Marketing Communications Coordinator 2011 – 2014

Marketing Communications Intern 2010 – 2011

Hired as the third member of marketing team and helped build company from 40-person startup to over 1,000 employees and IPO. Managed event marketing team and owned all high-value client events. Oversaw all social media strategy and implementation.

• Worked with HR team to create and execute recruiting ad campaigns across display, social, outdoor, radio and print, which resulted in increased traffic to Rocket Fuel’s career page by more than 300% and filled out online applications by more than 500% over one fiscal quarter.
• Managed all social media; increased Facebook “likes” by more than 400% and Twitter “followers” by more than 2000% in first six months.

ARIZONA STATE UNIVERSITY – Walter Cronkite School of Journalism | Phoenix, AZ May 2019

Bachelor of Arts, Mass Communication & Media Studies

• Explored global mass communication from all areas, including societal, cultural, historical, political, economic, technological and legal, while specializing in digital strategy and communication.
• Developed expertise in conducting thorough research projects from idea conception through completion by researching and gathering facts, interviewing sources, and writing the papers after conducting in-depth fact-checking and analysis.