Kaela Salazar
Patient-Centered Content Marketing
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About
I’m a content marketer focused on healthcare and health-adjacent industries, where clear communication directly impacts patient access and decision-making. My experience in marketing and caregiving allows me to create content that is both strategic and empathetic. I aim to support organizations that prioritize affordability, accessibility, and patient education through thoughtful, compliant content.
Ultimately, I want my work to help bridge the gap between healthcare systems and the people they serve.
Experience
Sales & Marketing Intern | HealingHand Tech (4 months)
- Planned digital marketing and social media campaigns on LinkedIn, Facebook, Twitter
- Helped the LinkedIn Company Page gain 600+ Followers
- Increased website lead by 186%
- Assisted in Press Releases
- Researched potential customers, including hospitals, clinics and individual healthcare professionals.
- Assisted in creating and editing sales and marketing materials such as brochures, presentations, social media posts and website content.
- Took and recorded vitals
- Gave medication on schedule
- Homecare (feeding, bathing, assisting to walk, etc.)
- Cookbook planning and design on Canva
- Market researched prospective expansions to other countries
- Researched E-learning Content and Curriculums for grades 1-8 in Science and English
- Brainstormed new educational game concepts and designs to gamify learning in order to engage with students better
Education
Current Marketing Senior at NJCU
Medical Imaging Science at NJCU (4 years)
Google Analytics Certification by Liontech
Expires May 2027
CPR/AED/First Aid | American Heart Association
