Keith Fair

Effective sales and business professional with extensive product knowledge and sound business acumen, with a commitment to achieve organizational goals. Drove 8-25% sales growth and strong customer base expansion over previous 10 years. Impressive work ethic and high-level communication skills played key roles on obtaining desired result.

Route Sales Representative / Large & Small Format Account Manager, Trainer - PepsiCo - Georgia/Maryland

(2018-01)

• Pursued additional growth opportunities with new and current customer base to expand sales.
• Displayed extensive knowledge of food service industry and market trends.
• Promoted new or value food and beverage items by creating attractive displays in cases and other customer-facing areas.
• Utilized consultative sales and closing techniques to meet sales objectives.
• Exhibited functional knowledge of Customer Relationship Management (CRM) and Business Relationship Management (BRM) principles and practices.
• Demonstrated high-level prospect identification and lead generation methods resulting in 8% increase in market share.
• Met and exceeded store revenue targets for net activations, accessories, data sales, and customer renewals.
• Drove both individual and team sales performance results by proactively implementing sales techniques and sharing with the team.
• Ensured customer satisfaction and resolved all customer issues and concerns.
• Acted as first level of contact for customer escalation issues.

Key Holder / Commercial Senior Sales Rep / Senior Paint Mixer - Sherwin Williams - Georgia / Maryland

(2016-01 - 2021-12)

• Supported Diversified Brands in the Lowes business unit with sales and service initiatives, and managed the HGTV Home and Valspar by Sherwin Williams brand within the GA/AL territory.
• Responsible for Volume and revenue growth of a $2.3 million territory in GA/MD markets.
• Managed the everyday clerical work for the company and provided exceptional customer service to its clientele.
• Augmented the way the Lowes Paint/Pro teams performed by introducing ideas and strategies on how to upsell and introduce new products and strategic selling techniques.
• Tasked with training and articulating pertinent financial and partnership communications to Lowes leadership regularly.
• Required to lift 100 lbs. or more in raw materials and finished product.
• Managed large commercial paint accounts including military, marine, residential and commercial accounts with proprietary and custom paint mixing requirements.
• Ensured that the Commercial account needs were met and orders fulfilled on a daily basis.
• Managed truck unloading, stocking merchandising, and ensured proper upkeep of company property including Opening/closing store.

Senior Paint Specialist / Machine Operator / Merchandising Specialist - Lowes Inc. - New York / Georgia

(2012-01 - 2016-12)

• Maintained adequate stock and inventory levels, of various types of sealants, paints, plastics, cements, adhesives, primers and related productive and nonproductive items based on needs.
• Required to read job spec sheets to recommend viable paint and sealant solutions of all grades.
• Mixed and applied complexed and proprietary paint orders.
• Responsible for training new employees on mixing all grades of paint.
• Developed, trained, motivated, and coached new hires to produce desired high-performance results.
• Ensured that customers and prospective customers are treated with the highest levels of courtesy and professionalism.
• Input customer orders, quotations, requisitions, receipts, and shipping documents into Product Support mechanized and manual control inventory systems.
• Manually prepared the necessary documents to procure, quote, control, and ship customer orders.
• Ensured that requests for parts and material were received, verified and researched including inventory availability.

Customer Service Associate IV / Front End Loader - Lowes Inc. - New York / Georgia

(2011-01 - 2012-12)

• Met and exceeded store revenue targets for Contractor sales and New Accounts.
• Cultivated a culture that drives a positive customer experience and emulates our company's credo.
• Ensured customer satisfaction and resolved all customer issues and concerns.
• Acted as first level of contact for customer escalation issues.
• Ensured that company's property was restocked appropriately both indoor and outdoor.

Machine Lead Operator / Warehouse Operator - Moon Distributors - Arkansas

(2006-01 - 2011-12)

• Responsible for ensuring that product were received, unloaded and distributed in a timely fashion.
• This position has time sensitive requirements as well as advanced teamwork skills that must be possessed to complete daily job goals.
• Tasked with product integrity checks and conducting manufacturing pre checks and compliance reviews.
• Operated and monitored manufacturing equipment for production line flow and efficiency.
• Inspected raw materials, finished product and package to ensure quality assurance.
• Identified and reported production line flaws and downtimes to ensure manufacturing continuity.
• Provided high level of support concerning team initiatives.
• Prepared documentation for inventory transactions and input transactions, maintain inventory, investigate/correct discrepancies and make needed adjustments to production and inventory records.
• Conducted routing preventative maintenance and checks with production equipment.

High School Diploma - Lee Senior High School