
Logan Eastman
Strategic storyteller and communications-minded brand strategist
Hire this person
Send a job offer directly to this candidate
About
Strategic storyteller and communications-minded brand strategist with nine years leading narrative strategy, thought leadership, and new business for purpose-driven brands — and scripted-television roots at Comedy Central, Broadway Video, and Gary Sanchez Productions. USC-trained in cinema/television and screenwriting; signed an original comedy pilot to a shopping agreement with This Is Just a Test and sold web comics as a freelancer to CollegeHumor's Dropout at its launch. Specializes in narratives that build momentum over time and connect brands to broader cultural conversations — and believes shows must turn inherent cultural tension into generative momentum, proactively and responsively, rather than treat it as something to work against or hide.
Experience
Strategist at We First (2017-01 – Present)
- Secured 30+ clients through business development proposals and pitches owned and led end-to-end.
- Drove ongoing thought-leadership and executive-visibility strategy with founders and C-suite clients, building multi-campaign narratives that gain momentum over time rather than living in single moments.
- Created campaign strategy, messaging, and storytelling for Sprouts Farmers Market's consumer-style Chicago recruitment campaign.
- Rebranded Children's Bureau, one of LA's largest nonprofits, as All For Kids around a "Positive Prevention" narrative; built the brand for HOME, navigating the sensitive terrain of family estrangement and healing.
- Guided The Learning Experience's research into a Moonbug Entertainment–style children's content model; partnered with Sony Pictures to produce "Picture This," a sustainability film festival.
Associate Producer / Writer's Assistant at Fusion (2016-01 – 2016-12)
- Promoted from writer's assistant to associate producer on a fast-turnaround live comedy special; coordinated across departments to ensure the script was executed as written.
- Assisted the creators, director, and talent while helping produce web shorts and promotional appearances leading up to the live debate.
Post-Production Coordinator at Comedy Central (2013-01 – 2015-12)
Coordinated post-production across three seasons of the Emmy-nominated series, working directly with the creator, directors, and editors.
- Helped ensure every cut executed against the story on a show built largely in the edit.
Line Producer Assistant at FX (2014-01 – 2014-12)
Post-Production Coordinator at Comedy Central (2014-01 – 2014-12)
Production Assistant at IFC (2011-01 – 2011-12)
Intern at Broadway Video
Intern at Gary Sanchez Productions
Intern at Smart Entertainment
Education
B.A. in Cinema & Television – University of Southern California
Minor in Screenwriting – University of Southern California
