Luke Hernandez
Versatile fitness professional and operations manager
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About
Versatile fitness professional and operations manager with 10+ years of experience building client relationships, delivering measurable results, and running a service-based business from the ground up. Proven success in guest relations, sales, scheduling, program design, and team supervision across the U.S. and abroad. Bilingual background (English/Italian), strong work ethic, computer literate, and clean driving record. Currently forming an LLC and renewing NASM certification.
Experience
Owner / Head Coach - Training with Coach Hernandez - Kapolei, HI (and online)
(2020-01)
Operate a private personal training business serving 7+ active clients in-person and online.
- Design individualized training programs and nutrition guidance focused on fat loss, muscle gain, and body recomposition.
- Coach competitive bodybuilders through contest prep; one client placed 1st in Masters division, multiple others placed 3rd–5th at local and state shows.
- Manage all business operations: client intake, programming, scheduling, billing, and program delivery via Trainerize.
- Maintain liability insurance and structured documentation (waivers, intake forms, services agreements). Forming LLC in 2026.
Front Desk Manager & Head Fitness Trainer - Buddha Bella Healing Center - Arizona
(2022-01 - 2025-01)
Managed front-desk operations for a wellness center serving hundreds of clients; handled guest check-in, sales, scheduling, and amenity bookings.
- Operated and maintained specialty wellness amenities including infrared sauna, cold plunge, hyperbaric oxygen chamber, and red light therapy bed — including parts replacement and routine servicing.
- Promoted memberships and packages by listening to client goals and matching them to the center's services; consistently contributed to membership and retail sales.
- Supervised one direct report and coordinated daily floor operations.
- Built the fitness program from scratch as the sole on-site trainer: developed individual client programs, taught group classes, and tracked client progress.
Personal Trainer - Self-Employed - Kapolei, HI
(2020-01 - 2022-01)
Trained private clients in-person during COVID-era operations; sustained client base through referrals and reputation.
Painter - Final Touch Painting - Oahu, HI
(2018-01 - 2019-01)
Performed interior and exterior residential and commercial painting; surface prep, masking, finish work.
Construction Laborer (Periodic) - Cedric Everett Construction - Oahu, HI
(2014-01 - 2018-01)
Worked as a general laborer between trips abroad: drywall installation and finishing, interior/exterior painting, and flooring.
- Reliable returning hire across four years.
Personal Trainer - Nuovo Body Club - Ferrara, Italy
(2013-01 - 2016-01)
Trained 30+ clients on a contract basis at an established Italian fitness club.
- Delivered all sessions bilingually in Italian and English; built rapport with a fully Italian-speaking client base.
Education
High School Diploma - Kapolei High School (2009-01)

