MaCayla Rayanne Keele

Developed strong and long-lasting relationships with over 43 relevant institutions to drive sales of over $250,000 within 2 quarters. Developed a relationship with the Corsicana Chamber of Commerce and attended multiple events, securing connections in multiple different fields. Built the sales and events department and developed and executed local and outbound effective Sales Strategies identifying high-potential targeted customers and industries that would benefit the company to reach and exceed Budget goals.

Sales and Event Manager - Schulman’s Movie Bowl Grille

(2023-09)

• Developed strong and long-lasting relationships with over 43 relevant institutions to drive sales of over $250,000 within 2 quarters.
• Developed a relationship with the Corsicana Chamber of Commerce and attended multiple events, securing connections in multiple different fields.
• Built the sales and events department and developed and executed local and outbound effective Sales Strategies identifying high-potential targeted customers and industries that would benefit the company to reach and exceed Budget goals.
• Responsible for the training, performance, and development of sales strategies for the employees who host the events.
• Built multiple relationships as a sponsor to give back to the community and be involved in giving back through these relationships, which in return improved relationships and community support for the company.
• Developed and drafted contract agreements for customers and events.
• Ensures all events are successful and cost-effective. Paying attention to budget and time constraints.
• Created and managed weekly, and monthly reporting schedules for the corporate office.
• Performed outbound lead-generating leads such as networking events, and seeing prospective and current customers.
• Managed the sales process through prospection, sales calls, and setting up appointments with potential customers and companies.
• Conduct, host, and oversee multiple events and networking events to annually build brand awareness.

Field Marketing Manager - Energy One Windows

(2023-07 - 2023-09)

• Assist the Sales & Marketing Manager in actively recruiting for the Marketing Representative position to ensure your team(s) is/are well-staffed and capable of handling a flux of employees due to turnover.
• Assist in training Newly Hired Marketing Representatives to be able to produce well-qualified leads for the company utilizing the “Flipside” Marketing program.
• Train Marketing Representatives in adding appointments to calendars utilizing the various platforms used to track all appointments; including but not limited to, ensuring information entered is accurate and correctly formatted.
• Provide feedback to the Sales & Marketing Manager and assist him/her in finding and developing areas of opportunity for all marketing representatives to help them improve their performance.
• Work Side-by-side with canvassers to assist them in setting well-qualified appointments and ensure they are accurately representing the company and the programs the company advertises and markets.
• Regularly analyze patterns of performance in Marketing Representatives and the direct impact of Lead costs.
• Set appointments utilizing the “Flipside” Marketing program.
• Continuously work with the Sales and Marketing Manager to ensure you can assist in the duties of their position in the event of their absence.
• Other Duties as assigned.

Medical Billing and Payroll - Angels at Home Inc - Corsicana, TX

(2023-04 - 2023-07)

• Conduct weekly checks through the Vesta system to adjust, fix, and approve hours for over 250 member employees.
• Weekly billing for over 350 members through 6 different insurance companies.
• Daily emailing members and their employees for weekly verifications

Tutor - Self Employed - Corsicana, TX

(2019-05 - 2021-05)

• Tutor more than 25 students, from 5th-grade level Math, English, and Science; College Developmental Math, Geometry, Algebra, Mathematics for Business, Calculus, English, Accounting 1, and Managerial Accounting.
• Created training materials to increase learning abilities, leading to improvement in student grades; instructed over 25 students in arithmetic.

Business Owner - Sweet Southern Boutique - Corsicana, TX

(2017-01 - 2018-12)

• Analyzed sales and marketing strategy, understanding current market performance and formulating future marketing strategy; Maintained daily finances, by using accounting specific marketing strategies.
• Conducted weekly social media analysis for over 25 customer products, assessing market trends; initiated social media marketing on 3 online platforms.
• Built sales using social media, direct communication with over 50 customers and more than 15 vendors daily, increasing profit sales by 15%; collaborated with vender managers, arranging shipments, and supply orders.

Lead Sales Associate - Cassady’s Hair salon and Boutique - Corsicana, TX

(2014-11 - 2016-12)

• Oversee daily activities such as orders, cleaning displays, opening and closing stores.
• Implemented direct sales strategy, attending trade shows to promote best-in-class pricing strategy, improving sales by 20% within 3 months; endeavored to execute company's global pricing strategies by staying competitive with other brands.
• Conducted weekly social media analysis for over 100 customer products, assessing market trends; initiated social media marketing on 2 online platforms.

Bachelor of Business Administration - Interdisciplinary Studies - University of Texas A&M Commerce (2023-05)

Bachelor of Business Administration - Finance - University of Texas Arlington

Associate of Science - General Studies with Accounting - Navarro College (2020-05)