Masked Metaphor

Edible Packaging Supervisor at Lifted Made with expertise in optimizing packaging operations and improving team performance. Demonstrated success in quality assurance and process optimization, consistently meeting packaging goals in high-pressure situations. Proficient in equipment operation and talent development, enhancing efficiency in fast-paced environments.

Edible Packaging Supervisor at Lifted Made (2023-03 – Present)

Supervised edible gummy packaging facility and eighteen employees during eight-month contract. This is a fast paced activation that packages millions of gummies a week. Problems are inevitable and require fast solutions and calm energy under pressure.

• Managed deadlines and achieved packaging goals while identifying talent for promotion and addressing activation weaknesses.
• Operated jar/bag machines and positioned talent to improve operational efficiency.

Brand Ambassador at Outcold/Greenlight (2022-10 – 2022-12)

Gathered consumer data and delivered impactful product demonstrations. Executed ten-week lead generation program across Chicago, targeting families through guerilla marketing and local events. Events included guerilla locations, family event centers and local running events.

• Executed lead collection process by setting up and managing event logistics.
• Oversaw inventory management and facilitated setup and breakdown for multiple activations.

Assistant Manager at 321 Promotions/ Palermo's (2022-05 – 2022-10)

A midwest based program sampling and selling Palermo's pizza at races, grocery stores and golf outings.

• Delivered key messaging, distributed samples, and encouraged sales to enhance consumer engagement.
• Trained brand ambassadors on key messaging and performance while coordinating event flow on site.
• Managed inventory and collected consumer quotes and feedback for detailed event recaps.

Touring Production Assistant at Monaco/ PRO-JECT (2019-02 – 2019-12)

A nationwide alcohol beverage sampling tour, activating at over 15 music festivals around the country.

• Assisted production team with load-in, activation, loadout, ensuring smooth event execution.
• Oversaw scrim washing and uniform refresh, contributing to professional appearance and readiness for events.

Assistant Event Manager at Square & Google/ Liquide EMS (2018-10 – 2018-12)

Developed three-month local awareness program promoting Google Pay downloads among consumers.

• Onboarded over thirty local businesses before the event and trained staff on key messaging and performance.
• Coordinated neighborhood takeovers with 8-10 onboarded square sellers and local food trucks.
• Facilitated pre-purchase of items by food trucks for one-dollar sales to consumers using tap to pay.

Touring Assistant Manager at Tillamook Tour/Henry V (2018-04 – 2018-08)

A Four month sampling tour, introducing the midwest to an award winning dairy line.

• Trained and led team of product specialists, driving sales of Tillamook Dairy at 50+ retail locations (Kroger & Walmart).
• Sampled 30,000+ units of cheese and ice cream, engaging with 8,000+ consumers to enhance product visibility.
• Created mini cheese castle kiosk and customized VW and truck/trailer for impactful promotional events.
• Assisted tour manager with maintenance of perishable inventories and event setup.

Touring Prod. Specialist at Sahale/Switch (2017-10 – 2017-11)

Sampled over 100,000 bags of Sahale Snacks in four eastern markets. Conducted six-week sampling tour at trade shows, outdoor festivals, and races to promote product awareness.

• Trained and led product specialists on key messaging and on-site performance to enhance team effectiveness.
• Assisted in capturing data, photos, and feedback for comprehensive recap reports.

Brand Enthusiast at Vitamin Water/LeadDog Marketing (2017-05 – 2017-09)

Executed four month sampling program, distributing over 156,000 full size bottles across Chicago.

• Collaborated with team of eight to activate 40x30 footprint at summer festivals, enhancing brand visibility.
• Conducted product sampling, shared brand knowledge, and maintained high-quality consumer engagements.
• Assisted market manager with loading and unloading at event locations, ensuring smooth operational flow.