Matthew Biles
SALES EXECUTIVE | BEVERAGE & CPG GROWTH LEADER
Hire this person
Send a job offer directly to this candidate
About
Growth-focused beverage sales executive with 15+ years of progressive leadership across regional, national, and vice-presidential roles. Proven record of building distributor networks, expanding multi-state territories, accelerating retail execution, and commercializing emerging brands across beverage alcohol, spirits, and hemp-derived THC categories. Recognized for top national performance in new account acquisition and retail product placement, with deep expertise in go-to-market strategy, key account development, forecasting, pricing, trade marketing, and cross-functional execution.
Experience
Regional Sales Director at Crescent Canna / Crescent 9 (2024 – 2026)
- Lead Midwest commercial strategy for a hemp-derived THC beverage portfolio, aligning distributor development, retail expansion, pricing, promotions, and market priorities.
- Build and deepen distributor and retail partnerships across key Midwestern markets to accelerate availability, execution, and brand visibility.
- Develop targeted customer engagement and go-to-market programs in partnership with executive leadership and cross-functional stakeholders.
Regional Sales Director – Midwest at Homestead Libations (6666 Grit & Glory) (2023 – 2024)
- Directed distributor relationships and commercial execution across seven Midwestern states.
- Led strategic account development and expanded retail presence through disciplined market prioritization and partner engagement.
Regional Sales Manager – Great Plains at Spirited Cocktails Corporation (2021 – 2023)
- Ranked #2 nationally in new account acquisition and #1 nationally in retail product placements.
- Expanded distribution and strengthened retail execution through strategic buyer relationships and market-level activation.
Vice President of Sales – Eastern United States at New Age Beverages (2015 – 2019)
- Directed Eastern U.S. commercial strategy and distributor development across a broad multi-market territory.
- Expanded market visibility through strategic promotions, retailer engagement, and coordinated field execution.
Off-Premise Sales Manager at Boulevard Brewing Company
Director of Sales & Marketing at Core Brewing & Distilling
Regional Sales Representative at Boston Capital / North American Keg
Regional Business Development Manager at WG Technologies
Education
Bachelor of Science in Engineering (Computer Science) – University of Kansas
Business Ethics Studies – The Wharton School, University of Pennsylvania
