Min Houk Park

Had Expertise in Sales Operation, Marketing Planning, Accounting, Customer Relation Management. Wide Understanding of Data Analysis & Deriving its Solution i.e.

Providing Data

Analysis & Proposing Cost-effective Solutions to Determine the Demand of Products.

Numerous Successfully Achieved

Sales & Marketing Targets through Problem-solving Skills, Human Network, Customer Relation Management.

Business Development, Senior Manager at Novotech (2023-02 – 2023-09)

Pharmaceutical and Biotech New Drug Clinical Sales and Management

• Expanded indications and overseas clinical pipeline by country.
• Hold scientific discussions and deliver application focused presentations to new and existing customers.
• Partner with application specialists to provide scientific and technical consulting to support optimal system setup and configuration of scientific workflows.
• Secured contracts for Phase 1 (2 million USD) and Phase 3 (6 million USD) clinical trials in Australia and the United States.

Marketing & Sales, Senior Manager at Mepsgen (2022-04 – 2023-02)

Oversaw Market Analysis and Project Management

• Achieve and exceed monthly & yearly sales goals within assigned territory.
• Hold scientific discussions and deliver application focused presentations to new and existing customers.
• Partner with application specialists to provide scientific and technical consulting to support optimal system setup and configuration of scientific workflows.
• Develop marketing programs and initiatives to enhance sales force effectiveness and deliver product line growth, including development of product positioning through pricing, promotions, communications, and go-to-market plans.

Global Biz. Team, Regional Manager at Seegene (2021-07 – 2022-04)

Oversaw Market Analysis and Project Management

• Analyzed data from the monthly business plans, project management, and actual statistics to identify profitable revenue growth opportunities/insights.
• Analyzed customer attributes from CRM to improve targeting & increase product sales.
• Increased the customer targeting efficiency through by conducting extensive data management and technical decision making.
• Designed marketing & sales strategy to achieve the financial goals for distributor.
• Developed the product line product rate with the help of market analysis.
• Designed the price strategy for Seegene Europe, categorizing its different services and products.

Animal Medicine Division (Marketing), Product Manager at Bayer Korea (2019-04 – 2020-04)

• Planned/Executed advertisement & marketing operation & sales target for 10 target products e.g. disinfectant, antibiotic.
• Identified Key Performance Indicators (KPI) of the commercial buy process and optimized the product procurement.
• Coordinated schedules and requirements with vendors for production and related departments to decide the most efficient way for production and to meet customer's demand.
• Built relationships & facilitated communication with various cross-functional teams, and identified and recommended product planning process with system enhancement plan.
• Developed clear transparency on manufacturing processes e.g. Testing plans & procedures.
• Supervised & enforced compliance on internally agreed-upon standardized recipe e.g. Bill of materials, raw materials, supplier and associated production protocols.
• Conducted market & product analysis after the launching and suggested solutions for the quality enhancement.
• Prepared/Executed studies on the demand for antibiotics products and lead generation campaigns for revenue increasement.
• Collaborated planning marketing initiatives e.g. product marketing, sales, online marketing, campaigns.
• Responsible for sales promotion e.g. Bio-security training, making video production, promotion.
• Established targets for new customers i.e. Achieved 200 farms, organized antibiotic seminar for sellers and users.
• Managed overall process of the projects and seminars for KOL i.e. Quarantine, quarantine headquarters.
• Collaborated with regional marketing manager on product planning, marketing and operations.
• Lead the Partnership with "Lanxess Chemicals" to develop raw materials, manage supply planning, and cost management.
• Discussed/Managed trading process of raw materials and semi-finished products.
• Consulted/Collaborated with raw material companies and related dept. regarding disinfectant production.
• Organized/Attended overseas conference/seminar as part of the customer relation management.
• Tested, analyzed, and optimized performance of marketing campaigns that would generate new leads.
• Provide analysis as part of the project, performance improvement initiatives, cost saving initiatives, and risk reduction initiatives.
• Secured 150 new farm DBs through Farm-Together activities.
• 2019 Disinfectant product i.e. Virkon-S sales increased by 25% YOY (10 million USD)

JVM Global Biz. Team, Manager at Hanmi Pharmaceutical (2017-05 – 2019-02)

• Analyzed data from the monthly business plans, project management, and actual statistics to identify profitable revenue growth opportunities/insights.
• Analyzed customer attributes from CRM to improve targeting & increase product sales.
• Increased the customer targeting efficiency through by conducting extensive data management and technical decision making.
• Designed marketing & sales strategy to achieve the financial goals for JVM.
• Developed the product line product rate for JVM with the help of market analysis.
• Designed the price strategy for JVM, categorizing its different services and products.
• Partnered & collaborated with buyers in Oceania, Europe & Asia to increase production & sales.
• Engaged new customers and strengthened existing relationships through accounting management.
• Set sales target by country and check performance quarterly.
• Increased profit through sales performance increasement, customer data management, and logistics management.
• Recruited /Managed a global operation i.e. exploring & developing new biz. strategies.
• Successfully cultivated strategic relationships with other companies to uncover cross-selling opportunities resulting in an increase in product presentations.
• Expanded market through searching new buyers from overseas through communication and negotiation, service, quality and contract with foreign potential buyers.
• Managed sales target forecasting, product management efficiency, global competitor product analysis, and brand positioning.
• Managed JV projects with Oceania and Middle East branches.
• Reinforced royalties through continuous promotions with overseas agencies.
• Planned quarterly strategic marketing campaigns and promoted brand image suitable for the market.
• Achieved 1 million USD sales in 2018.
• Europe and Australia market share increased from 50% to 85%.
• Achieved Australia's first long-term care center sales of 4 million USD.
• Achieved 5 million USD sales of Southeast Asian Hospital at the Medical International Exhibition.

Bachelor of Science in Finance – Queensland University of Technology (2016-02 – 2016-02)

Diploma of Commerce – Queensland Institute of Business & Technology (2010-02 – 2010-02)