Myron Cross
Marine Industry Manager
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About
Senior operations and service management professional with 30+ years of leadership experience in the marine industry. Proven success leading multi-location operations, scaling service organizations, and driving revenue and margin growth. Known for disciplined execution, financial oversight, and building accountable teams.
Experience
Owner / Managing Director - Beach Bum Boating - Cape Coral, FL
(2024-01 - 2026-12)
- Founded and served as owner/operator for a marine services business providing boat rentals and mobile, full-service marine repair
- Designed and implemented operational systems covering fleet utilization, preventive maintenance, safety compliance, and customer experience
- Scaled the organization to 500+ customers within 12 months, achieving rapid market penetration and repeat business
- Built and led a 3-person team, overseeing hiring, training, scheduling, payroll, and performance accountability
- Managed pricing, invoicing, vendor negotiations, and daily financial control
Operations Manager - OneWater Marine - Islamorada, FL
(2022-01 - 2024-12)
- Held senior responsibility for dealership operations spanning service, parts, and administrative functions in a high-volume marina
- Optimized labor utilization, service output, and inventory levels to support revenue growth and margin improvement
- Enforced manufacturer requirements, safety regulations, and internal operating standards
- Partnered with executive leadership to improve workflows, facility utilization, and overall operational performance
Service, Parts & Restoration Department Manager - Boaters World - FL (multiple locations)
(2018-01 - 2022-12)
- Turned around underperforming service and parts departments, doubling total departmental revenue id 90 days
- Grew monthly parts revenue from $80–100K to $200K and service revenue from $80K to well over $250K, while improving margins and maintaining top quality staff
- Established a profitable restoration division encompassing fiberglass, gel coat, electrical, and mechanical services Internalized all major repair capabilities, increasing quality control and turnaround speed
- Created long term vendor relationships that last to this day
Technical Service Manager (TSM) - Suzuki Motor of America, Inc. - Sebastian, FL
(2018-09 - 2019-09)
- Managed and supported 150+ dealer accounts while ensuring compliance with OEM service standards Analyzed service performance data to improve efficiency and dealer effectiveness
Service Manager / Shop Foreman / Owner-Operator - Renton Motorcycles & Marine Center, Top Notch Marine, Vero Marine Center, Smith Lake Powersports
Education
Certificate - Marine Industry - Marine Mechanics Institute (2000-01 - 2002-12)
Bachelor of Business - Management - Indian River State College (2007-01 - 2011-12)
