Orestis Sinis
DIRECTOR | Marketing Technology • Marketing Operations • AI Automation
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About
Marketing operations leader with 14+ years of experience leading enterprise digital marketing, marketing technology, analytics, workflow automation, SEO, CRM integration, and AI-assisted process optimization. Experienced managing enterprise websites, GA4/GTM implementations, CMS migrations, executive reporting, and cross-functional initiatives. Recognized for improving operational efficiency through automation, scalable marketing systems, and data-driven decision making.
Experience
Digital Marketing Manager - Trinity Health
(2021-01)
- Lead enterprise digital marketing operations across corporate and regional healthcare websites.
- Directed migration of 14 enterprise websites to a new CMS platform.
- Manage 50+ Google Analytics properties and maintain enterprise reporting standards.
- Implemented Google Tag Manager event tracking including click-to-call, PDF downloads, and engagement events.
- Develop AI-assisted workflow automations to improve marketing efficiency.
- Build executive dashboards and KPI reporting using Looker Studio.
- Coordinate SEO initiatives that consistently improved organic visibility.
- Manage vendor relationships supporting six-figure SEM budgets.
Operations Technology Specialist - Guidant Global
Brand Planner - Federal-Mogul Motorparts
International Marketing Coordinator - Tripp Lite
Education
B.A. - Psychology - Miami University of Ohio
