
Paul Gray
Freelance Content Specialist & Virtual Assistant
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About
A highly organized, tech-savvy, and goal-driven Freelance Content Specialist & Virtual Assistant possessing advanced IT skills and extensive administrative experience across corporate, charity, and digital environments. Combines a formal academic background in Business Administration and Health Sciences with real-world technical expertise launching, optimizing, and managing an independent digital food and lifestyle publication. Exceptional attention to detail, analytical problem-solving capabilities, and a proven ability to manage complex workflows to strict deadlines.
Ready to provide immediate, high-value support to businesses, health/wellness brands, and digital marketing agencies seeking expertise in SEO copywriting, data administration, and backend content management.
Experience
Founder & Digital Content Specialist at Scoffs & Feasts (Digital Content Platform) (2024-01 – Present)
- Successfully built and optimized a self-hosted digital content platform, maintaining site layouts, content updates, and troubleshooting basic content management system (CMS) workflows.
- Formatted and structured high-quality copy, recipe instructions, and long-form informational articles using strategic keyword layout guidelines to maximize search engine discovery.
- Photographed, edited, and formatted multimedia brand assets for web layouts and cross-platform promotional content.
- Designed strict content calendars, managed competing digital deadlines independently, and displayed a proactive approach to continuous digital self-development.
Community Researcher Volunteer at Age Scotland (Charity, Edinburgh) (2023-06 – Present)
- Methodically audited and updated the charity's active services database utilizing Google Sheets to ensure absolute record precision.
- Managed general website administrative tasks and routine system maintenance to support day-to-day organizational operations.
- Actively participated in cross-functional strategic meetings via Google Meet to assist in the promotion and outreach of the charity.
Retail & Administrative Assistant at Hanover Health Foods (2007-05 – 2014-05)
- Spearheaded daily office operations, including processing vendor invoices, customer order placement, appointment management, photocopying, filing, and telephone duties.
- Managed secure client billing and supplier accounts using Sage accounting software alongside cash register reconciliations and daily banking operations.
- Coordinated logistically demanding trade show attendances, specialized training lectures, and product development seminars, while overseeing precise stock control and management.
Cash Processor / Operations Specialist at Bank of Scotland & Group 4 Cash in Transit (2003-01 – 2006-12)
- Processed high-volume currency operations using automated sorting and counting machinery under strict security guidelines and compliance regulations.
- Supervised operational teams and personally onboarded and trained incoming personnel on strict processing protocols and secure records maintenance.
Education
MSc in Mental Health Science – The Open University (Distance Learning) (2025-Present)
BSc in Health Sciences – The Open University (Distance Learning) (2023)
Level 2 Certificate in Principles of Business Administration – West College (2019-02)
University Certificate of Higher Education – Heriot-Watt University (1998-01 – 2001-12)