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Paul Gray

Paul Gray

Freelance Content Specialist & Virtual Assistant

Talent
Old Town, EdinburghMember since February 19, 2026
SEO CopywritingEditorial DesignVirtual AssistanceBusiness AdministrationDocument ProductionData EntryCloud-based Digital DatabasesContent Management System (CMS)WordPressBasic Web TroubleshootingGoogle SheetsGoogle MeetSage Accounting SoftwareCanvaPhoto EditingAdobe LightroomContent OptimizationDigital Asset LayoutsContent UpdatesInvoice TrackingRecord MaintenanceHealth SciencesMental Wellness ExpertiseCMS PlatformsGoogle Sheets Database Architecture
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SEO CopywritingEditorial DesignVirtual AssistanceBusiness AdministrationDocument Production

About

A highly organized, tech-savvy, and goal-driven Freelance Content Specialist & Virtual Assistant possessing advanced IT skills and extensive administrative experience across corporate, charity, and digital environments. Combines a formal academic background in Business Administration and Health Sciences with real-world technical expertise launching, optimizing, and managing an independent digital food and lifestyle publication. Exceptional attention to detail, analytical problem-solving capabilities, and a proven ability to manage complex workflows to strict deadlines.

Ready to provide immediate, high-value support to businesses, health/wellness brands, and digital marketing agencies seeking expertise in SEO copywriting, data administration, and backend content management.

Experience

Founder & Digital Content Specialist at Scoffs & Feasts (Digital Content Platform) (2024-01 – Present)

  • Successfully built and optimized a self-hosted digital content platform, maintaining site layouts, content updates, and troubleshooting basic content management system (CMS) workflows.
  • Formatted and structured high-quality copy, recipe instructions, and long-form informational articles using strategic keyword layout guidelines to maximize search engine discovery.
  • Photographed, edited, and formatted multimedia brand assets for web layouts and cross-platform promotional content.
  • Designed strict content calendars, managed competing digital deadlines independently, and displayed a proactive approach to continuous digital self-development.

Community Researcher Volunteer at Age Scotland (Charity, Edinburgh) (2023-06 – Present)

  • Methodically audited and updated the charity's active services database utilizing Google Sheets to ensure absolute record precision.
  • Managed general website administrative tasks and routine system maintenance to support day-to-day organizational operations.
  • Actively participated in cross-functional strategic meetings via Google Meet to assist in the promotion and outreach of the charity.

Retail & Administrative Assistant at Hanover Health Foods (2007-05 – 2014-05)

  • Spearheaded daily office operations, including processing vendor invoices, customer order placement, appointment management, photocopying, filing, and telephone duties.
  • Managed secure client billing and supplier accounts using Sage accounting software alongside cash register reconciliations and daily banking operations.
  • Coordinated logistically demanding trade show attendances, specialized training lectures, and product development seminars, while overseeing precise stock control and management.

Cash Processor / Operations Specialist at Bank of Scotland & Group 4 Cash in Transit (2003-01 – 2006-12)

  • Processed high-volume currency operations using automated sorting and counting machinery under strict security guidelines and compliance regulations.
  • Supervised operational teams and personally onboarded and trained incoming personnel on strict processing protocols and secure records maintenance.

Education

MSc in Mental Health Science – The Open University (Distance Learning) (2025-Present)

BSc in Health Sciences – The Open University (Distance Learning) (2023)

Level 2 Certificate in Principles of Business Administration – West College (2019-02)

University Certificate of Higher Education – Heriot-Watt University (1998-01 – 2001-12)

Skills

Freelance Content Specialist & Virtual Assistant

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