Porthos Luedy
Creative Head · Art Director · Brand Designer · UI/UX · Product
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About
I have worked at several agencies, including two international ones — Bangalore/India and New York/USA and ten national agencies across São Paulo, Rio de Janeiro, Minas Gerais, Brasília, Alagoas, Bahia, Santa Catarina, Rio Grande do Sul, Goiás, and Pernambuco. I also worked at one of Brazil's largest GovTech startups Aprova Digital, based in Paraná. I have delivered projects for companies such as Banco do Brasil, TIM, Claro, Tokio Marine, Unimed, GoodStorage, FIA, and ENEL.
I currently work in the luxury gastronomy and hospitality segment at Resid Club | Alex Atala, developing practical and efficient solutions for brands seeking to stand out through design aligned with their brand voice and guidelines.
Experience
Art Director | Branding - Resid Club & Hotels - São Paulo, SP
(2024-01)
Visual Identities, Branding, CRM, Campaigns (KVs), Launches, Project Management, Strategy.
Art Director | Branding - Creative House - São Paulo, SP
(2024-01)
Visual Identities, Branding, CRM, Campaigns (KVs), Launches, Project Management, Strategy.
Art Director | Branding - Novo Traço - RJ
(2024-01)
- Cine Enel
- TIM Music
- Claro Music
- TIM Fibra
Art Director | Branding | Performance - Muntz - DF
(2023-01 - 2024-12)
Visual Identities, Branding, CRM, Campaigns, Launches, Project Management.
Art Director | Branding - Doss Propaganda - Chapecó, SC
(2023-01 - 2023-12)
Visual Identities, Branding, Campaigns, Launches, Project Management.
Brand Designer | Branding - Eezy - Nova York, USA
(2023-01 - 2023-12)
Development of visual identities, branding, and creative assets.
Graphic Designer | Brand Designer - Aprova Digital - Cascavel, PR
(2021-01 - 2023-12)
Branding, strategy, visual identity, campaigns, web, motion design, product design.
Designer | Social Media | Motion Design - Fábrica de Ideias - Nova Friburgo
(2022-01 - 2022-12)
Creative assets, KVs, and social media.
Designer | Social Media | Motion Design - Social Brand - Belo Horizonte
(2021-01 - 2021-12)
Internal communication for mining and transport companies.
Brand Designer - Rezonant Design - Bangalore, Índia
(2021-01 - 2021-12)
Development of visual identities.
Graphic Designer | Social Media - Agência Criar - Arapiraca, AL
(2019-01 - 2021-12)
Development of social media assets.
Education
UI Boost (2022-01 - 2023-12)
Product Design (2021-01 - 2023-12)
O Beabá do Branding - Brandster (2020-01 - 2020-12)
