Rick S

I deliver straight answers on AI and digital transformation — no vendor spin, no hype, no marketing disguised as thought leadership. Just what works, what doesn't, and why.

I'm the CEO and founder of DX Today, Chief AI Officer at AIXF.ai, and host of the DX Today Podcast.

What I bring to the table: • 30 years in enterprise tech • $1.2 billion in solutions delivered • 19 published books on AI and digital transformation • Creator of the Precision Revenue™ Framework • Time spent in the rooms where these decisions actually got made.

I work with senior leaders across financial services, healthcare, retail, manufacturing, and the broader enterprise — CEOs, CIOs, Chief AI Officers, boards, and investors who need an honest read on what AI can and can't do for their business.

DX Today and the DX Today Podcast are entirely self-funded. No sponsors. No affiliates. No hidden agenda. The only thing driving the content is whether it's true and useful to you.

Credentials don't matter if the insights don't help. That's the bar.

33 year tech industry veteran, 19x author. Creator of the The Precision Revenue™ Framework. $1.2B delivered in enterprise AI & digital transformation. AIXF Chief AI Officer | DX Today Podcast host & CEO.

Harvard Business School Executive Education - Business Management

GSU - MBA

SWU/GSU - BS ComSci