Roger Hale

Director-level operations and manufacturing leader with 14+ years of experience scaling production, improving operational efficiency, developing high-performing teams, and executing strategic growth initiatives within highly regulated production environments. Advanced from entry-level technician to Director-level leadership within 16 months, ultimately overseeing operations across a 30,000-square-foot production facility, managing $1M+ annual operating budgets, leading major capital improvement projects, and developing revenue-generating business units. Successfully led the development of a manufacturing division that grew from 7% to more than 50% of company revenue within approximately 30 months.

Director, Extraction & Manufacturing - FREDDY'S FUEGO - Washington

(2023-08)

• Designed and commissioned a new extraction and manufacturing facility.
• Grew revenue from $38,000/month (7%) to $205,000+/month (50%+ of company revenue) within ~30 months.
• Managed processing of 162,000 grams of biomass monthly into 15,000 grams of finished products.
• Developed award-winning concentrate and vaporizer product lines.
• Managed budgets, capital purchases, vendor relationships, compliance, and operational planning.

Director, Cultivation Operations - FREDDY'S FUEGO - Washington

(2018-07 - 2023-08)

• Increased annual production to more than 1.7 million grams while delivering ~20% YoY growth for four consecutive years.
• Doubled monthly biomass production from ~80,000g to 160,000g+.
• Reduced labor requirements by approximately $12,000/month through automation.
• Led LED conversion, automated irrigation, environmental monitoring, airflow optimization, and canopy expansion projects.
• Reduced a $300,000 lighting modernization project to approximately $60,000 net cost through utility incentives.
• Developed 100+ SOPs and evaluated 3,000+ genetic candidates resulting in award-winning cultivars.
• Hired, trained, and mentored 100+ employees.
• Maintained compliance with no major violations, recalls, or failed inspections.

Cultivation Lead - FREDDY'S FUEGO - Washington

(2017-08 - 2018-07)

Promoted into leadership responsibility for daily cultivation operations, employee training, workflow management, and production scheduling.

Cultivation Technician - FREDDY'S FUEGO - Washington

(2017-04 - 2017-08)

Joined Freddy's Fuego as an entry-level cultivation technician and rapidly advanced through demonstrated leadership and operational improvement.

Cultivation, Extraction & Retail Operations - Various

(2013-01 - 2017-12)

Medical cannabis retail operations, CO₂ extraction, inventory management, vendor relations, cultivation management, and production operations.