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Sarah Roseblade

Sarah Roseblade

Director of Sales and Marketing

Talent
Los AngelesMember since May 10, 2026
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About

Hard working sales professional who is working diligently while others are taking a beat

Experience

Sales Director at Hilton Embassy Suites & Oceana Hilton LXR (2021-01 – Present)

  • Rebuild sales program post pandemic. Sole individual deployed to sell at the property level.
  • Establish & maintained rapport with clients, prior to, during & post event. Encourage repeat business.
  • Conduct site visits and pre-event meetings with clients to confirm all relevant details are communicated through generated BEO.
  • Grew program post pandemic to date. 2022 hotel had sold 2,500 Room Nights, 2023 Tripled to production to 7,500 Rooms Night. Pre-Sold 7,500 Room Nights for 2024 and forecasted to do 10,000 Room Nights.

Hotel Manager at Hilton Embassy Suites & Oceana Hilton LXR (2021-01 – 2021-12)

  • Hotel Oceana Conversion to First Hilton LXR in North America
  • PMS System and POS System Conversion
  • Relaunch Food & Beverage Operations and Introduce Additional Concepts
  • Hire & train new team members on steps of service
  • Management of menus and vendor partnerships

Opening Dual Property Hotel Manager at Dual Property Marriott (2020-01 – 2021-12)

  • Installation and implementation of all hotel systems: Fosse, GXP, Micros, Certify
  • Set up vendor accounts for all departments and placement of opening orders
  • Oversaw administrative duties including P&L, Scheduling, Payroll, and Inventories
  • Created SOP and proctored Shaping Service for opening team.

Director of Food & Beverage at Hyatt Regency (2018-01 – 2020-12)

  • Oversaw events up to 1,500 people, 200 employees. 150+ events per year
  • Took on director role after 3-year vacancy. Rebuilt department and energized the team
  • Oversaw Banquets, Restaurant, Room Service, and Pool Operations
  • Conducted all pertinent department meetings (BEO, Operations Meetings, etc.)
  • Worked with clients such as Princess Cruises, Advanced Bionics, and Boston Scientific

Assistant Director at Jonathan Club (2017-01 – 2018-12)

  • Oversaw events serving up to 1,800 people, 100 employees & 5 managers. 200+ events per year
  • Responsible for performance evaluations and development plans
  • Trained line level staff in accordance with standards of company policies & guidelines
  • Work with clients such as Heal the Bay (Santa Monica NPO), Snapchat, Caruso Group

Sales Manager at Sofitel Los Angeles (2016-01 – 2017-12)

  • Quadrupled revenue by cold calling local businesses and "dead" leads.
  • Organized bookings from site visit and contract phase through departure, including food & beverage, guest room requirements and audio visual.
  • Billing procedures, ensuring any deposits and/or credit applications are received with adequate information and within an acceptable time frame

Food & Beverage Manager, The Blvd at The Beverly Wilshire Hotel at Four Seasons (2015-01 – 2016-12)

Food & Beverage Manager, Pelican Grill at The Pelican Hill Resort at Irvine Company (2014-01 – 2015-12)

Education

Bachelor's Degree – Briar Cliff University

Skills

Director of Sales and Marketing

Reviews

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