Trisha Hoy

I’m a content strategist and UX leader with experience at Nordstrom Media Network, Pinterest, Microsoft, and GoDaddy, crafting impactful digital experiences that drive engagement and revenue. Now, I’m pivoting to philanthropy and corporate social responsibility (CSR) to apply my storytelling, strategy, and business skills toward mission-driven initiatives. I’m passionate about philanthropy and hope to pivot into foundations, nonprofits, and social enterprises amplify their impact.

My background includes leading content strategy, UX design, and storytelling for Nordstrom Media Network, Pinterest, Microsoft 365, and GoDaddy, crafting narratives that drive engagement, revenue, and user satisfaction. Now, I’m eager to apply these skills to philanthropy, corporate social responsibility (CSR), fundraising, and grant writing, using strategic messaging, data-driven storytelling, and audience engagement to amplify a company's mission.

I specialize in project management, persuasive writing, and brand voice development, skills that directly translate to impact communications, donor engagement, and grant writing. At Nordstrom, my content strategy drove $43M in ad revenue, at Pinterest, my UX copy improved campaign performance by 16% for brands like Nike and Wayfair, and at Microsoft, my redesign of the Business dashboard led to a 4-point increase in customer satisfaction on a 10-point scale—demonstrating my ability to craft compelling content that drives action. Additionally, I contributed to Microsoft’s AI for Good program by writing an article that amplified the organization’s mission, showcasing my ability to communicate complex, impact-driven initiatives.

Beyond content, I excel in project management, research, and stakeholder collaboration, ensuring alignment between business goals and audience needs. As a lifelong learner, I continuously refine my expertise in persuasive writing, data driven content strategy, and communications, and I’m eager to bring this approach to organizations dedicated to meaningful impact.

I attended the University of Washington, graduated in 2020 in the University of Washington Honors Program. I have a B.A. in Journalism and a minor in Informatics, with a speciality in Human-Centered Design.