Chau Dao

With a robust background in the marketing industry, I bring a wealth of experience to the table. My skill set is defined by effective communication, a proactive approach, and a talent for crafting diverse, engaging content. I'm eager to leverage these skills to develop innovative strategies that not only meet business objectives but also create lasting impacts in the marketing landscape.

SEO Intern at FPT Telecom (2024-12 – Present)

SEO and content optimization role focusing on keyword research, article writing, and social media management

• Researching keywords, built and updated weekly & monthly keyword plans in real-time, successfully pushing 3,304 keywords ranked in the top 3 of SERP
• Writing SEO articles, designed graphics, and optimized content for SEO, achieving a remarkable result of over 600K organic traffic / month
• Supporting additional team tasks such as testing website interface, optimizing SEO compliance for other departments' content, and reviewing & providing feedback on outsourced SEO articles
• Assisting in managing social media content for Facebook page named HyperFast Việt Nam, generating 31,000 views within 2 days

SEO Writer at Zim Academy (2022-06 – 2024-07)

SEO writing and keyword planning role with focus on content optimization and quality improvement

• Researching, analysing & determining the weekly & monthly potential keywords plan for SEO writings resulting in a 1,996,487 natural traffic in a month
• Contributing to update the SEO requirement format to improve the SEO quality, which in turn bringing about 30K keywords ranked in the top 100 of SERP feature & natural search result list
• Keeping track of the team working progress and editing SEO writings

SEO Intern at Zim Academy (2023-03 – 2024-07)

Entry-level SEO and graphics editing position

• Directly writing SEO & editing graphics
• Contributing to the monthly potential keywords plan for SEO writing

SEO Intern at Zim Academy (2022-06 – 2023-03)

Entry-level SEO and graphics editing position

• Directly writing SEO & editing graphics
• Contributing to the monthly potential keywords plan for SEO writing

Social Media Manager at Sunlove - Volunteer Association (2022-10 – Present)

Social media management and content strategy role for volunteer organization

• Planning and managing weekly & monthly content plan using new content format (e.g. storytelling, UGC content etc.) resulting in +3,700 new followers & +4,600 page likes
• Designing graphics & editing images, videos with consistent styles lead to the rate of 100% page visits consistency
• Planning & budgeting for paid advertisement strategy on with the best possible price for one message is 5.000 VND (equally 0.2$)

Social Media Manager at Thaoo.dang - Personal Branding (2023-01 – 2023-07)

Personal branding and social media management focusing on content production and brand partnerships

• Planning weekly & monthly content calendar
• Producing images & video content with high frequency resulting in a +1,300 followers & + 210% in reach
• Communicating with brands for bookings advertisement contents as a personal manager, such as Estée Lauder

Marketing Junior at T-choose Clothing Brand (2023-01 – 2023-07)

Junior marketing role with focus on content creation and campaign strategy

• Planning weekly & monthly content calendar resulting in +5,600 new followers & +7,103 page likes
• Developing marketing campaign, strategy for seasonal events on social media platforms, resulting in a rate of 100% page visits consistency
• Doing market research, updating digital marketing trend to produce graphics, images & videos, which bringing about 368.7% increase in impression rate & 34.2% increase in engagement rate

Personal Manager at Lybiettuot - Tiktok Account (2021-09 – 2022-05)

Personal management role for TikTok content creator working with international brands

• Having opportunities to work with international brands & companies such as Grab, DHC, Maybelline, Bear etc
• Supporting KOC throughout the events, photoshoot, filming
• Scheduling weekly & monthly contents with a high frequency, resulting in a reach of 500K followers at that moment
• Contributing to market research, trend updating, content creation for sponsored & paid video contents, producing the frequent conversion rate at over 50%

Bachelor in International Marketing Communication – Diplomatic Academy of Vietnam - Faculty of Communication and Foreign Affairs (2022 – 2026)