Sales Director
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I have over 30 years of hands-on experience driving operations, growth, and commercial success across SaaS, fintech, insurance, finance, and sports sectors—both locally and internationally. Most recently, as Operations and Sales Director at Just Padel in the UAE, I managed 35+ padel courts across Dubai and Abu Dhabi, as well as multi-sport facilities including soccer, tennis, pickleball, golf, and basketball.
In that role, I partnered with top-tier brands like Maserati, Microsoft, LEGO, Coca-Cola, Red Bull, and Playtomic, delivering high-impact partnerships and measurable revenue growth. I’m execution-focused, thrive in fast-moving environments, and love turning ambitious strategies into tangible results.
