
Evert Bredenhand
Area Sales Manager | Crop Protection & Agricultural Inputs
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About
Results-driven Regional Sales Manager and Business Development professional with 9+ years of experience in B2B sales, account management, team leadership, CRM/ERP implementation, and digital marketing. Proven track record of generating multi-million rand revenue growth, achieving 90%+ customer retention, and leading successful software sales (POS, payroll, inventory management systems). Expert in Salesforce, HubSpot, Microsoft Office 365, sales forecasting, pipeline management, and remote team leadership.
Experience
Regional Sales Manager at RNZ Global (Pty) Ltd (2021-04 – Present)
Led remote and field sales teams, consistently exceeding revenue targets with significant revenue growth and customer retention achievements.
- Led remote and field sales teams, consistently exceeding revenue targets
- Delivered 25% YoY revenue growth and $500,000 USD in new sales
- Achieved 90% customer retention through proactive account management
- Generated R45 million+ pipeline by introducing POS, payroll and inventory software solutions
- Managed CRM/ERP implementation projects improving efficiency by 30%
- Increased sales productivity by 40% through training and process optimisation
Assistant Regional Sales Manager at TIMAC AGRO South Africa (2017-09 – 2021-03)
Grew regional sales through data-driven planning and implemented Salesforce workflows to improve reporting accuracy.
- Grew regional sales 15% through data-driven planning
- Implemented Salesforce workflows improving reporting accuracy 40%
Technical Marketer at TIMAC AGRO South Africa (2015-02 – 2017-08)
Ran digital marketing campaigns generating leads and driving website traffic and revenue growth.
- Ran SEO, Google Ads and email campaigns generating 500+ leads
- Increased website traffic 20% and added R2 million revenue
Education
Information Technology – New Horizons Computer Learning Centre (2013 – 2014)