Fahiema Dyers

I have over 20 years FMCG experience across various channels i.e., Top End Retail, Pharmacy, Wholesale Independance, Forecourts, QSR and Health.

I have a deep understanding of category management principals from a tactical and strategic planning perspective. Taking shopper and consumer insights and delivering consistent category growth through in-store merchandising, pricing architecture and supplier value delivery to improve overall category margin.

I have over 20 years sales and marketing experience with key focus on category management, shopper and consumer insights. I have a deep understanding of all business principals and how to create efficiency to deliver business goals.

I have a Senior Management Development and Executive Development certificate with a BCom Honours degree obtained through the university of Stellenbosch business school.