Jessica Bouwer

Highly organized business operator and marketing coordinator with hands-on experience building and managing a service-based business serving over 300 active clients. Proven ability to grow and promote a brand through social media marketing, community engagement, and strong customer relationships. Experienced in operations management, team coordination, client communication, scheduling, and event planning.

Known for handling high-pressure environments, resolving customer concerns professionally, and creating systems that improve efficiency and client experience. A proactive problem solver with strong leadership, communication, and administrative skills who thrives in remote environments and fast-moving teams.

Warehouse Manager, Operations & Marketing Coordinator (2026 – Present)

• Manage daily warehouse operations, including inventory control, stock receiving, stock allocation, order fulfillment, and quality control.
• Develop and maintain efficient stock management systems to ensure accurate inventory levels and timely order processing.
• Coordinate supplier deliveries and oversee the organization and storage of products within the warehouse.
• Implement warehouse processes and procedures to improve operational efficiency and reduce stock discrepancies.
• Plan and execute marketing campaigns across social media platforms to increase brand awareness and customer engagement.
• Create promotional content and assist with brand development, product launches, and seasonal campaigns.
• Coordinate marketing materials, product photography, and customer communications to maintain a consistent brand image.
• Analyze sales trends and inventory data to support purchasing decisions and marketing strategies.
• Collaborate with management to optimize business operations and drive revenue growth.

Founder & Business Operations Manager at Independent Swim School (2024 – 2026)

Self-Employed

• Built and managed a swimming education business serving 300+ active clients.
• Led all marketing and promotion, including social media content, community outreach, and brand visibility.
• Managed all client communication, onboarding, scheduling, and administration.
• Organized and coordinated events, competitions, and development programs.
• Supervised and coordinated coaches and assistants, ensuring quality service delivery.
• Conducted team meetings and operational planning.
• Managed challenging client situations and maintained high levels of customer satisfaction.
• Implemented systems for scheduling, communication, and workflow organization.
• Key Achievement: Successfully built and maintained a client base of over 300 customers while managing marketing, operations, and team coordination.

Airbnb Property Manager (Self-Managed) (2023 – 2026)

• Managed all guest communications, including enquiries, bookings, check-in/check-out coordination, and resolving guest requests promptly and professionally.
• Coordinated housekeeping, laundry, maintenance, and property inspections to ensure the property was always presented to a high standard.
• Oversaw booking calendars, pricing, and availability to maximise occupancy and revenue.

Learn to Swim Coach at Royal Swimming Academy (2023 – 2024)

• Delivered structured coaching sessions to swimmers of varying ages and skill levels.
• Created customized lesson plans to support individual development.
• Maintained strong communication with parents regarding swimmer progress.

Learn-to-Swim & Stroke Development Coach at Linda De Jager TUKS (2020 – 2022)

• Provided structured learn-to-swim and stroke development coaching.
• Assisted with swimmer skill progression and technique development.

Bachelor's Degree in Sport Science – University of Pretoria

Course in Graphic Design – University of Cape Town

Bachelor of Education (Further Education & Training) in Further Education & Training – University of Pretoria