Joan Mahlatse

Motivated and creative BCom Marketing Management graduate with 2 years of practical marketing experience supporting digital campaigns, social media, client engagement, and marketing administration. Experienced in coordinating marketing projects, creating engaging content, monitoring campaign performance, and maintaining accurate marketing records. Proficient in Microsoft Office, Canva, and social media platforms, with a strong interest in AI-powered marketing and data-driven decision-making.

Highly organised, proactive, and eager to contribute to brand growth as a Marketing Assistant.

Social Media & Marketing Intern at Sondela Academy (2024-04 – 2026-03)

• Supported the planning and execution of 20+ digital marketing campaigns across multiple platforms.
• Created, designed and scheduled social media content for Facebook, Instagram and LinkedIn.
• Increased social media engagement by 15% through consistent content planning and audience-focused campaigns.
• Monitored online community interactions and responded professionally to customer engagement.
• Coordinated campaign deadlines, creative briefs and marketing deliverables with internal teams.
• Conducted competitor and market research to support campaign planning.
• Prepared weekly marketing reports by analysing engagement and content performance.
• Assisted with promotional events and marketing activations to improve brand visibility.

Customer Service Consultant (YES Programme) at Nedbank (2023-06 – 2024-02)

• Assisted 50+ clients daily while delivering professional customer service.
• Maintained accurate client records using CRM systems and internal databases.
• Supported administrative processes with a strong focus on accuracy and compliance.
• Collaborated with cross-functional teams to resolve customer queries efficiently.
• Developed excellent communication and stakeholder relationship management skills.

Executive Team Member & Marketing Volunteer at Empower Positivity Community Organisation (NGO)

• Design promotional flyers, posters and digital marketing material using Canva.
• Provide photography and visual content for community events.
• Support event coordination and community engagement initiatives.
• Collaborate with the executive team to promote youth development programmes.

Bachelor of Commerce in Marketing Management – North-West University (NWU) (2023)