Mohammed Rughoonanan

Digital Marketing graduate (BCom) and Operations Manager with hands-on experience building custom B2B websites and managing daily factory workflows. My background bridges two complementary sides of business: physical operations and digital strategy. On the floor at Funky Candy, I oversee standard operating procedures, production schedules, inventory logistics, and financial admin using Xero.

On the digital side, I run MaDStudios, designing and building responsive, lead-generating websites for local clients using tools like WordPress, Elementor, NextJS, HTML, CSS TypeScript, and Figma. Dependable, organized, and adaptable, I thrive in environments where I can build efficient operational systems, solve technical challenges, and help businesses run smoothly from the inside out.

Operations Manager at Funky Candy (2026-09 – Present)

• Operations & Workflow Setup: Took charge of setting up standard operating procedures (SOPs) across production, inventory storage, and dispatch to keep factory operations running smoothly.
• Production & Inventory Efficiency: Reorganized raw material storage and adjusted daily schedules, which cut down turnaround times and reduced material waste on the floor.
• Financial Controls: Handle daily invoicing, customer accounts, and financial tracking on Xero to keep cash flow clear and B2B orders moving.
• Client Relations & Order Dispatch: Work directly with business reps to manage order pipelines, run quality control checks, and make sure shipments go out on time.
• Team Leadership: Manage shift schedules, assign daily tasks, and direct factory staff to keep production output steady and safe.

Founder & Lead Web Designer at MaDStudios (2023-01 – Present)

• B2B Web Development: Build custom, responsive websites for local businesses using WordPress, Elementor, React/Next.js, TypeScript, HTML/CSS, and Tailwind CSS.
• UI/UX & Brand Design: Create layouts, graphic assets, and complete visual identities in Figma, Canva, and Adobe Creative Suite that match client brand guidelines.
• SEO & Performance: Set up technical SEO, improve site speed, and optimize for mobile devices to help clients rank higher on Google and bring in local leads.
• Client Strategy & Support: Handle project management from start to finish, providing tech support, hosting setup, and digital marketing advice for client sites.

Bachelor of Commerce in DIGITAL MARKETING – IIE VEGA CAPE TOWN (2023-03 – 2026-06)

HIGH SCHOOL DIPLOMA – LADYSMITH HIGH SCHOOL (2022-12)