Nina Lewis
Integrated Creative Director
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About
With over a decade of diverse creative experience, Nina is a seasoned professional in leading creative teams, driving change, and implementing effective processes. With expertise in creative direction, people and project management, she excels in optimising team performance of creative teams and delivering impactful results. Passionate about innovation and pushing creative boundaries, Nina is dedicated to driving excellence in every aspect of work and performance.
Experience
CORE SKILLS:
Leading Creative Teams.Managed cross-functional teams of up to 8 people. Includes hiring, conducting performance reviews, freelancer contract negotiation.
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Creative Direction.
Oversaw and reviewed all work and concepts from junior team members for creative campaigns.-
Conceptualisation.
Created and pitched campaigns ATL, BTL, TTL as well as reviewed campaigns and pitches from team.-
Creative Strategy.
Pitched and executed on creative strategy included product and brand launches.-
Process Design.
Devised and iterated on creative processes and workflows aimed at scaling creative production. This also includes implementing tools such as AI.-
Design and Art Direction.
Including packaging, motion, digital and print.
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EXPERIENCE:
2U
Design Manager/Associate Creative Director
2019 - Present
Mirum Agency
Art Director and Motion Designer
2018 - 2019
NOMU Brands
Art Director
2015 - 2018
Creative Spark Agency
Digital Designer
2014 - 2015
Education
Meta (Facebook) USA. (online)
Certified Creative Strategy Professional
Massachusetts Institute of Technology - Sloan School of Management. USA. (online)
Certificate in Business Process Design and Strategic Management
Certificate in Digital Business Strategy
University of Cape Town. South Africa.
Bachelor of Arts (BA) Film Studies, English Literature, and Media and Writing
Kingsmead College. South Africa.
Independent Education Board (IEB) Matriculation Certificate.
