Nqobile Gama

Nqobile is a passionate and zealous sports marketer, who has extensive pan-African and global experience in various commercial, sponsorship and marketing roles across diverse organisations and industries.

I have a seasoned understanding of sports marketing and the principles of sponsorship, and have a proven track of being able to:

• Identify sponsorship opportunities that generate commercial value. 
• Conceptualise sponsorship strategies that cut across various touch points and support business and commercial objectives.
• Implement sponsorship and marketing programming in order to drive brand awareness, fan engagement and customer acquisition.

Nqobile is a passionate and zealous sports marketer, who has extensive pan-African and global experience in various sponsorship and sports marketing roles across diverse organisations and industries.

I have a seasoned understanding of sports marketing and the principles of sponsorship, and have a proven track record of being able to:

• Identify sponsorship opportunities that generate commercial value.
• Conceptualise sponsorship strategies that cut across various touch points and support business and commercial objectives.
• Implement brand and marketing initiatives in order to drive brand awareness, fan engagement and customer acquisition.

2020 | UNIVERSITY OF JOHANNESBURG

MASTER'S DEGREE: MCOM BUSINESS MANAGEMENT

Thesis: Perceptions and aspirations of female sport students towards sport leadership Majors: International Business, Strategic Management, Project Management

2020 | EUROPEAN SPONSORSHIP ASSOCIATION (ESA) DIPLOMA: ESA SPONSORSHIP DIPLOMA

Modules: Sponsorship Landscape, Sponsorship Environment, Sponsorship Activation

2015 | UNIVERSITY OF JOHANNESBURG

HONOUR'S DEGREE: BCOM SPORT MANAGEMENT, CUM LAUDE

Majors: Sport Marketing, Sport Finance, Strategic Management