Tshwanelo Tsoai

Multimedia Content Designer with 10+ years of experience developing and delivering high-impact visual content, brand campaigns and multimedia experiences. I combine creative direction, visual storytelling and hands-on production across video, motion graphics, graphic design, digital and social media. Experienced in taking projects from concept and creative development through production and final delivery, while working closely with teams and stakeholders to ensure the work aligns with the brand, audience and business objectives.

Content Creator & Multimedia Designer at The Institute of Directors South Africa (2024-01 – Present)

• Create content for social media, email marketing, digital and print.
• Develop concepts and creative ideas for campaigns and advertising.
• Shoot, edit and produce video content and social media videos.
• Design graphics, campaign visuals, brochures, banners and other marketing material.
• Create branded visual content for events, presentations and internal communication.
• Work from brief to final artwork, video or campaign asset.

Creative Director, Videographer, Motion Graphics, Marketing at i-Fundi Education (2019-01 – 2023-12)

• Created multimedia content for social media, digital platforms, email marketing and campaigns.
• Planned and developed creative concepts and campaign strategies.
• Shot and edited video content, including promotional, corporate and social media videos.
• Created motion graphics, animations, graphic designs and campaign visuals.
• Handled photography, video production and post-production.
• Designed digital and print marketing material, including brochures, flyers, banners and promotional assets.
• Assisted with event planning and marketing.
• Worked across creative and marketing projects from concept through to final production.

Video Editor, Motion Graphics & Promo Producer at KWESE SPORTS CHANNELS (2016-01 – 2018-12)

• Edited sports promos, channel content and promotional campaigns for broadcast and digital platforms.
• Worked closely with producers, directors and creative teams to develop and deliver promo content.
• Developed creative concepts, visual treatments and storyboards for campaigns and promos.
• Created motion graphics, animations, titles and on-screen graphics.
• Shot and edited content for promotional and digital use.
• Managed post-production including editing, sound, colour correction and final delivery.
• Worked with footage from live sports events, interviews and branded content.
• Delivered high-volume content under tight broadcast deadlines.

Video Editor, Motion Graphics & Promo Producer at Social TV & B-Style Media (2012-01 – 2016-12)

• Led creative and multimedia production for corporate, commercial & branded content.
• Managed projects from concept and client brief through production and final delivery.
• Produced and edited corporate videos, promotional content, events and podcasts.
• Worked directly with clients on concepts, production planning and project delivery.
• Shot video, created motion graphics and handled post-production.

BA. Degree in Marketing Communications in Marketing Communications – AAA School of Advertising (2015-01 – 2019-12)

Dip. Film & Television Production in Film & Television Production – Damelin School of Media & Design (2010-01 – 2012-12)

CERT. USER EXPERIENCE DESIGN in User Experience Design – R&Y Creative School of Business (2025-01 – 2025-12)

Cert. Leadership & Management in Leadership & Management – CMBT (2024-01 – 2025-12)