Yasmine Benyahia

Experienced Marketing Specialist with a strong background in branding, driving brand awareness, event organization, marketing automations, digital tools, and content creation. Based in Dubai, I am actively seeking new opportunities to apply my skills and support business growth.

Marketing Specialist with extensive experience in branding, event management, and digital communications across the MENA and Levant regions. Skilled in organizing large-scale seminars, conferences, and training sessions to drive brand awareness and sales. Proven expertise in integrated marketing campaigns, social media, and Salesforce Marketing Cloud communications.

Strong background in collaborating with agencies to produce engaging content and ensuring brand consistency. Earlier experience as a Project Development Engineer provided solid technical knowledge in HVAC products, customer support, and product training. Multilingual (French, Arabic, English, Spanish) with a Master’s in Energy Engineering and a Bachelor’s in Engineering & Management

Master’s in Energy Engineering – Heriot Watt University, Dubai (2017–2018)

Bachelor’s in Engineering & Management – Al Akhawayn University, Morocco (2012–2017)