Shams Laabi

I graduated in Management Engineering from Solvay Brussels School, where I had the opportunity to work on various academic projects. These experiences helped me develop strong adaptability and teamwork skills across diverse themes. During my Erasmus exchange program at ESG UQAM in Canada, I enhanced my group management skills and adaptability to different cultural environments.

Responsable rayon boulangerie - Job étudiant at Carrefour Evere (2019-09 – 2020-09)

• Remplir les rayons, gérer pendant la journée le renouvellement.
• Emballage et mise au four
• Gestion des stocks

Product Owner and Business Analyst - Full-time at Belfius Bank (2022-06 – 2025-06)

Since June 2023 I am working as an intern for the same team and same position. I continued my work as a Product Owner and Business Analyst in the Agile System

• I am working since one year on the commercialization of a new platform for the institutional desk for commercial paper sale.
• I worked also for projects related to ECMS (eurosystem collateral management system) and EMIR regulations project about new 'non reusable' collateral movements.

Product Manager - Full-time at Belfius direct insurance (2025-06 – Present)

As a Product Manager within Belfius Direct Insurance (BDI), I am responsible for developing and managing mobility insurance products, with a particular focus on KM insurance. I lead the evolution of a fully digital, direct-to-consumer offering distributed through online channels, without intermediaries. My role involves defining and implementing business rules and pricing logic to ensure the product operates efficiently and achieves sustainable profitability.

I work closely with cross-functional teams including IT, legal, marketing, and communications to design seamless, compliant, and user-friendly customer journeys.

Master's degree in Business Engineering – Solvay Brussels School (2020-09 – 2022-09)

Master's degree in Strategy – Université du Québec à Montréal - ESG UQAM (2022-01 – 2022-05)