Isadora Liboni

Marketing professional with a degree in Advertising and a postgraduate specialization in Artificial Intelligence Applied to Growth Marketing. Experienced in strategic communication, copywriting, and digital content management, focusing on engagement, audience relationship, and brand strengthening. Skilled in content planning, user behavior analysis, community management, and communication optimization based on data insights. Creative, analytical, and customer experience-oriented profile.

Social Media Analyst at Clínica Factum Serviços Médicos Eireli (2025-06 – Present)

• Development of strategic content and copywriting for Instagram, LinkedIn, YouTube, and TikTok, focusing on brand positioning and audience communication.
• Monitoring metrics and audience behavior to optimize reach, engagement, and digital experience.
• Management of Google Business Profile and support for communication initiatives and institutional website updates.

Marketing Analyst at Millenium Formaturas (2026-03 – 2026-04)

• Planning content strategies for social media and blogs, focusing on strategic communication and organic growth.
• Management of editorial calendars and production of content and copy for multiple channels.
• Social media monitoring, community management, and internal marketing initiatives focused on audience relationship.

Digital Marketing at Viva Móveis Design (2025-08 – 2025-10)

• Development of digital communication strategies focused on brand positioning and audience connection.
• Creation of strategic content and copywriting for social media and digital campaigns.
• Analysis of metrics and communication optimization based on data and audience behavior.

Social Media Management at F12 Publicidade (2025-03 – 2025-05)

• Development of digital communication strategies focused on customer experience and brand strengthening.
• Production of content and copy aimed at engagement and audience relationship.
• Analysis of interactions and audience behavior to improve digital communication performance.

Marketing Assistant at V4 Company (2024-11 – 2025-03)

• Planning and execution of digital communication strategies focused on engagement and customer relationship.
• Production of strategic content and copywriting for different audiences and objectives.
• Analysis of metrics and user behavior to optimize the customer journey.

Social Media Marketing Intern at Circolo Italiano San Paolo (2024-04 – 2024-10)

• Management of institutional social media profiles and audience interaction, strengthening brand communication and relationships.
• Support in events and institutional initiatives, ensuring communication alignment with different audiences.
• Monitoring results and feedback for continuous improvement of digital communication.

Social Media Intern at Clínica Factum Serviços Médicos Eireli (2021-12 – 2023-11)

• Development of strategic content and copywriting for healthcare social media channels.
• Audience relationship management and metrics monitoring to improve digital experience.
• Support for campaigns and audiovisual material production focused on engagement.

Postgraduate Degree in Artificial Intelligence Applied to Growth Marketing – UniCesumar (2026)

Bachelor's Degree in Advertising – Belas Artes University Center of São Paulo (2024)