Kory Roberson

10+ Year Experienced Graphic Designer specializing in Corporate Collateral, Digital Design, and Presentational Design

Business Services Coordinator (Graphic Design) at CBRE (2022-04 – Present)

Directed design and execution of high-stakes pitch collateral and strategic design partner for executive leadership

• Directed the design and execution of high-stakes pitch collateral for 50+ broker teams, serving as a creative catalyst in securing multi-million dollar transactions across the competitive Greater Los Angeles market.
• Spearheaded the refreshing of 12+ monthly e-newsletters annually, standardizing digital communication templates to ensure 100% brand consistency across all touchpoints.
• Spearheaded the visual storytelling and production for three consecutive annual kickoff events, partnering with executive leadership to deliver high-impact presentations for an audience of 200+ employees.
• Served as a strategic design partner for a high-profile client roster (Disney, JPMorgan Chase, Cedars-Sinai), developing bespoke marketing suites that successfully facilitated market expansion and asset acquisitions.

Client Services Coordinator (Graphic Design) at CBRE (2018-04 – 2022-04)

Developed multi-channel marketing campaigns and client-centric marketing suites for high-value deals

• Spearheaded multi-channel marketing campaigns for a diverse portfolio of listings, providing critical collateral that enabled the team to secure and execute high-value deals.
• Collaborated on the development of tailored, client-centric marketing suites that successfully communicated value propositions to Fortune 500 and international retailers, resulting in major contract wins.
• Produced a high volume of consistent, brand-aligned assets that supported the business development pipeline, enabling the team to pursue and secure new client expansion opportunities across the Washington DC Metro area.

Graphic Designer at Robert Half (The Creative Group) (2017-08 – 2018-04)

Key designer during major corporate merger and high-volume creative team integration

• Served as a key designer during a major corporate merger, systematically updating hundreds of print and digital assets to ensure a unified visual identity across the firm's entire commercial and residential portfolio (contracted at JBGSMITH).
• Successfully integrated into a high-volume creative team on short notice, rapidly mastering brand standards and internal workflows to maintain the production of event invites, client reports/booklets, and social media assets (contracted at APT).

Graphics & Web Designer at DVA Architects (2015-06 – 2017-04)

Executed full-scale site redesign and social media strategy

• Executed a full-scale site redesign to mirror new brand ideals, standardizing typography, color palettes, and imagery across all pages for a unified user experience.
• Established and executed a consistent content calendar for LinkedIn and Instagram, resulting in steady organic follower growth and increased brand visibility.
• Produced comprehensive pitch decks and marketing assets for a high-stakes bid, successfully conveying the firm's value proposition to secure a multi-million SF project.

Bachelor's Degree in Art – University of Maryland