Bryden Waggott
Sales consulting, fractional CRO
Hire their services
Request a quote with no obligation
About
Senior enterprise software executive with a focus scaling sales and product teams for investment and acquisition. Excels at helping product marketing teams develop and hone strong value messages and even stronger sales demonstrations
Experience
EXPERIENCE
Intelex Technologies
SVP of Sales and Solution Engineering January 2020 – March 2023
Managed Sales Engineers and service sales teams. Developed product technical expertise within the Sales, Marketing and Customer Success teams. Responsible for product strategy, product marketing, and organization wide win-rate
Achieved >30% win rate
Averaged 20% growth in revenue
Reached >103% net retention
Ensured 20% product investments were strategic growth items
Created and scaled customer success engineering team
Doubled inbound leads via dedicated content creation
Intelex Technologies
Vice President Product February 2017 - March 2020
Hired and scaled 50% of Intelex product team (PMs, Engineers, QA). Accountable for defining, developing and completing the EHSQ portfolio including app creation, GTM, customer fly-ins, Product roadmap.
Part of the executive team responsible for Fortive Acquisition ($591M USD).
Expanded app breadth offering to a market leading position (2019 Verdantix Assessment).
Embedded industry leading expertise in the Sales and Product organizations.
Developed Intelex’s first EHSQ product roadmap.
Decreased time to value on select apps from 6 to 3 months.
Created GTM framework for enablement tools for product marketing teams
Intelex Technologies
Vice President Sales Engineering January 2015 - March 2017
Created and scaled Intelex’s first Sales Engineering team. Accountable for win rate, product and customer acquisition growth strategy, product marketing content and strategy. Monitored and communicated market trends.
Created and scaled sales engineering and client partners to 20 people.
Grew ARR from $48M - $82M.
Achieved >30% win rate for the first time
Intelex Technologies
Vice President Sales, North America January 2010 - January 2015
Scaled North American (NA) mid-market and enterprise sales team, managing the win rate and NA ACV.
Grew ARR from $11M - $48M.
Achieved 30% win rate
Scaled acquisition team from 5 - 30 AE s
Education
EDUCATION
Master of Environmental Management, Griffith University, Brisbane, AUIS
Bachelor Environmental Science, Trent University, Peterborough, ON CAN
