
Christine Iyalla
Sales Development | Customer Success | SaaS Growth Specialist
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About
Strategic and results-driven Sales and Customer Success professional with 12+ years of experience across SaaS, B2B, and B2C industries. Proven track record of exceeding revenue targets (110–130%), improving customer retention, and building scalable sales pipelines. Adept at full-cycle sales, client relationship management, and leveraging CRM systems to drive measurable business growth.
Experience
Senior Sales & Customer Success Manager - FirstService Residential
(2021-01 - 2026-01)
- Managed a portfolio of high-value clients, maintaining 95%+ satisfaction through proactive engagement and relationship management
- Increased client retention by 20% through data-driven churn mitigation strategies
- Built and scaled sales pipelines using advanced prospecting tools and CRM systems
- Led cross-functional collaboration to enhance service delivery and client outcomes
- Reduced billing discrepancies by 30% through process optimization and system improvements
- Mentored and trained team members, improving team productivity and performance by 15%
- Analyzed KPIs and customer data to inform strategic decisions and revenue growth initiatives
Account Executive - Just Energy
(2019-01 - 2021-01)
- Consistently exceeded sales quotas (110–125%) through strategic prospecting and closing
- Managed full sales cycle including lead generation, qualification, negotiation, and closing
- Executed high-volume outbound campaigns via calls, email, and social selling
- Increased conversion rates by 18% through value-based selling and tailored presentations
- Maintained strong client relationships to drive repeat business and referrals
- Utilized CRM tools for pipeline tracking, forecasting, and performance optimization
- Collaborated with marketing to improve lead quality and messaging alignment
Advisory IT Specialist - Concentrix
(2016-01 - 2019-01)
- Delivered advanced technical support across software, hardware, and network systems
- Resolved over 90% of issues on first contact, ensuring high customer satisfaction
- Reduced average resolution time by 20% through efficient troubleshooting methods
- Documented technical issues and solutions to enhance internal knowledge base
- Escalated complex issues to engineering teams with detailed diagnostics
- Trained users on system usage, improving overall customer experience and efficiency
- Maintained compliance with service level agreements (SLAs)
Recruiter - Keek Inc
(2015-01 - 2016-01)
- Managed full-cycle recruitment across multiple roles and departments
- Sourced candidates using LinkedIn, job boards, and referral networks
- Conducted interviews and coordinated hiring processes with stakeholders
- Reduced time-to-fill by 25% through streamlined recruitment strategies
- Enhanced candidate experience and employer branding initiatives
- Maintained accurate records within applicant tracking systems
- Advised hiring managers on talent acquisition strategies
Appointment Coordinator - Green Planet
(2014-01 - 2015-01)
- Generated and qualified leads through outbound outreach and follow-ups
- Scheduled high-quality sales appointments for closing teams
- Maintained CRM systems to track leads, conversions, and pipeline activity
- Improved conversion rates by 15% through optimized outreach scripts
- Collaborated with sales teams to refine targeting strategies
- Delivered consistent customer engagement to build brand trust
Business Development Manager - Rogers Communications
(2012-01 - 2014-01)
- Drove territory growth through strategic prospecting and market expansion
- Identified and secured new business opportunities to increase revenue
- Built and maintained long-term client relationships
- Negotiated contracts and closed high-value deals
- Delivered presentations and product demonstrations to prospective clients
- Conducted market research to identify trends and competitive positioning
- Consistently met and exceeded sales targets
Education
Bachelor of Arts - Management - University of Manitoba