Maureen Atchrimi

I'm a results-driven, highly organized and detail-oriented Paid Media Strategist with experience building and optimizing eCommerce and lead generation campaigns across Search and Social advertising platforms. I love turning data into actionable insights and crafting strategies that truly connect with audiences. Collaborative by nature, I thrive in fast-paced environments and always keep an eye out for fresh ideas that drive growth.

I'm a results-driven Paid Media Strategist with a strong focus on campaign strategy, data analysis, and performance optimization. I specialize in managing high-budget campaigns for eCommerce and lead generation, using A/B testing, audience targeting, and competitive research to drive measurable growth. I'm skilled in tools for analytics, reporting, and tracking, and experienced in crafting data-driven insights to inform strategic decisions.

With a collaborative approach and a detail-oriented mindset, I thrive on turning complex data into clear, actionable plans that align with business goals.

I hold a Master’s Degree in Digital Marketing Executive from L'École Multimédia, where I focused on strategic marketing, data analysis, and digital campaign management. This program strengthened my skills in performance marketing and equipped me with a deep understanding of audience behavior, digital tools, and media planning. Prior to that, I completed a Master’s in International Business and Management with a focus on trade with Asia at Le Havre Normandie University, and a Bachelor’s in Korean Language, History, and Culture from Paris Diderot University.

My academic background combines global business insights with a strong foundation in digital marketing strategy.