Naomi Dsilva

Served as the primary contact for multiple client accounts while managing timelines, deliverables, and internal workflows to ensure seamless campaign execution and high-quality delivery. Led coordination and delivery of integrated shopper and experiential campaigns from brief through execution and post-campaign reporting. Translated client objectives into clear briefs, timelines, and deliverables for creative, production, finance, and vendor teams.

Account Coordinator, Client Experience - Proof Experiences - Toronto, ON

(2023-11 - 2026-01)

• Served as the primary contact for multiple client accounts while managing timelines, deliverables, and internal workflows to ensure seamless campaign execution and high-quality delivery.
• Led coordination and delivery of integrated shopper and experiential campaigns from brief through execution and post-campaign reporting.
• Translated client objectives into clear briefs, timelines, and deliverables for creative, production, finance, and vendor teams.
• Monitored project progress, managed risks and scope changes, and ensured campaigns are delivered on time and within agreed scope.
• Collaborated with internal teams on budgeting, forecasting, and vendor cost tracking to maintain financial alignment across active projects.
• Led logistics and reporting for a 7-week national tour for the Government of Canada account, overseeing vendor coordination, staffing, on-site execution, and performance measurement.
• Contributed to client presentations, status updates, and post-campaign reviews, delivering insights and recommendations to inform future initiatives.
• Led the Ferrero Rocher account, contributing to campaign execution and outstanding client success, which led to acquiring additional brands.
• Owned final checks across campaign deliverables to ensure quality, accuracy, and alignment with client objectives prior to launch.

Associate Producer - Diamond Integrated Marketing - Toronto, ON

(2022-06 - 2023-11)

• Supported end-to-end planning and execution of national experiential campaigns for major brands including Skip The Dishes and The Score Bet.
• Coordinated cross-functional teams, vendors, and on-site logistics to ensure seamless campaign delivery across multiple workstreams.
• Collaborated closely with account and client teams to align on campaign objectives, messaging and KPIs
• Tracked timelines, deliverables, and budgets, supporting financial reconciliation and post-campaign reporting.
• Assisted with performance analysis and insights to optimize future activations.

Brand Ambassador - Momentum Worldwide, The Concierge Club, Fervent Events, Pumped Marketing - Toronto, ON

(2018-07 - 2022-06)

• Represented Fortune 500 consumer brands at experiential activations and product launches, supporting brand awareness and consumer engagement.

Bachelor of Commerce - Toronto Metropolitan University (2015 - 2020)