13 yrs Marketing Strategist |Story, Strategy&Media
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As a seasoned Marketing & Brand Leader with over 13 years of experience across global markets, I have consistently driven growth, brand innovation, and transformative go-to-market strategies. My expertise spans brand building, digital marketing, demand generation, and integrated campaigns that resonate with diverse consumer segments.
I have successfully led multi-market brand campaigns for iconic products at Royal Enfield, overseeing the global growth of premium motorcycles and launching new verticals like Rentals, Tours, and Apparel. These efforts drove 137% YoY growth and secured 94% market share in the premium motorcycle segment. Additionally, I played a pivotal role in scaling Royal Enfield’s Apparel Business, achieving 5X revenue growth.
Previously, at Microsoft, I developed and executed marketing strategies for flagship products like Surface and Windows 10, driving demand generation and partner marketing across the region. As a digital advertising evangalist at Cheil Worldwide, I led innovative digital campaigns for Samsung’s consumer electronics, increasing brand awareness and market penetration across digital platforms.
I am actively seeking mid-to-senior marketing leadership roles where I can leverage my strategic vision, data-driven mindset, and passion for building global brands to drive significant business results in the Canadian market.
