Sasha Ceperkovic

Hi Im Sasha, a minimalist product designer based in Vancouver, Canada.

I'm driven by curiosity, variety and a need to understand things deeply and at the source. Truth is always my lighthouse when diving into new ideas, spaces, and projects.

Why UX?

After jumping from job to job and struggling to find satisfaction in my constant need to learn, I stumbled across UX design.

it was meant to be.

UX/UI Design at 207 Putters Vancouver BC, November 2022 - January 2023

● Provided human-centered concepts for future site aspirations to increase engagement on the website by 20%.

● Created homepage wireframes and user tested 3+ iterations that streamlined final site designs for faster, data driven implementation.

● Crafted 30+ strong logo concepts based on client brief and audience insights, and presented top 5

concepts for client approval.

UX Mentor at BrainStation Vancouver BC, July 2022 - October 2022

● Supported instructors by creating templates that saved 2+ hrs of unnecessary meetings, and gave opportunity for increased student success by 20%.

● Participated in a Q&A panel with 16+ students and provided detailed feedback that leveled up students' work and reduced dropout rate by 10%.

UX/UI Design at Efflo Vancouver BC, April 2022 - July 2022

● Created the only IOS news reading app that helps manage doomscrolling and improved user mental health outcomes by 30%.

● Validated user experience through research, interviews, wireframing, user testing, prototyping,

experience mapping and task flows that resulted in reduced user pain points by 60%.

● Conducted 10+ user tests and 3 design iterations in under two weeks and finalized the project with a design system.

UX/UI Design (Hackathon) at Canada Goose Vancouver BC, June 2022

● Collaborated with a team of 8 consisting of developers, marketing and data science in a 24hr hackathon that increased customer loyalty by 15%.

● Communicated benefits of UX to the team to gain alignment which resulted in clear goals, efficient execution and winning hackathon out of 10 teams.

● Executed research, proto persona, and hi-fidelity wireframes detailed for web development to produce winning mobile first web experience.

Diploma in User Experience Design | BrainStation Vancouver BC, April 2022 - July 2022 Diploma in Graphic Design | LaSalle Vancouver BC, October 2016 - June 2017